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PSPB Water Blues ~ Green Solutions
1. Sponsorship
Opportunities
May 25, 2012
A public service media project from:
2. 36 states face water shortages by 2014
Aging urban water systems overwhelmed
Record droughts threaten water security
Traditional solutions will cost $1 trillion over 25
years
3. Nature inspires solutions to our biggest water challenges
Wetlands purify agricultural and urban run off
New asphalt and cement allow for natural filtration
Green roofs and rain gardens reduce runoff and pollution
4. In the 21st century, water will be the world’s scarcest natural
resource. We need new solutions to protect, restore, and
preserve our clean water.
5. WE ARE TELLING THE STORY
of our water blues and engaging people in green solutions
6. SEATTLE: a community representative THE BRONX: a diverse group
is reconnecting people to the river. joins together to save their river.
LAKE ERIE: a water keeper is
defending the lake against
PORTLAND: environmental leaders are agricultural and urban run off.
keeping the city on the cutting edge of
green infrastructure.
PHILADELPHIA: a city employee is
driving the most ambitious green
infrastructure program in the country.
EVERGLADES: a government
SAN ANTONIO: a conservation officer is engineer is leading an
leading a movement to reduce water use. ecosystem restoration.
FORWARD-THINKING LEADERS
Visionaries revitalize communities and inspire the nation
7. CONNECTED PARTNERS
Our partners engage communities, foster discussion, and amplify impact
• American Rivers • International City Management Association
• American Society of Civil Engineers • Lady Bird Johnson Wildflower Center
• American Society of Landscape Architects • National Wildlife Federation
• Clean Water America Alliance • Natural Resources Defense Council
• Ecological Society of America • U.S. Botanic Garden
• Environmental Protection Agency • U.S. Green Building Council
8. IMPACT-DRIVEN MEDIA
BROADCAST DOCUMENTARY: reaches 115 million public TV viewers
DIGITAL LEARNING LIBRARY: educates citizens and communities
CONTINUING EDUCATION: advances engineering and landscape architecture
COMMUNITY INITIATIVES: engages citizens with shared local stories
K-12 CURRICULUM: inspires millions of students to think differently
9. JOIN US ON A JOURNEY
toward a sustainable future
Our sponsors will help us engage millions
in addressing our nation’s biggest
environmental challenge: securing our
clean water
10. SPONSORSHIP
OPPORTUNITIES
LEVELS
We work with passionate,
socially responsible
organizations looking to
cement their position as
leaders addressing America’s
most pressing challenges
11. BUILDING ON SUCCESS
Water Blues ~ Green Solutions continues our investigation into the water crisis.
Produced by: Penn State Public Broadcasting
Aired more than 1800 times
on 717 stations.
Spawned community events
from Florida to Alaska.
12. A RECORD OF IMPACT
Our documentaries have aired on
95% of public television stations
including all of the top 40 media
markets
Our portfolio of public service
media projects has engaged
more than seven million
people around the world
13. Launching Fall
2013
waterbluesgreensolutions @H20blues greensolutions
pspb.org/public-service-media
Notes de l'éditeur
Show this to Laura Miller - ask her if there is someone we can share this with that does not know anything about this project\nAfter Laura’s feedback - talk to Steve\nLogo - is there a way to make Green Solutions POP - right now focus is on the negative\nLanguage for Public Service Media Project from Laura\n
Can we make bullets appear one at a time\nContent: Need to look at flooding (runoff) stormwater management\nTry to make sentences shorter - look at “ing’s” \nEX: Aging urban water systems overwhelmed\nOmit needless words\nBlack is heavy\n
Shorten bullets\nshow to frank for content\nsame design comments as last slide\n
find a quote and attribute it to someone - look at partners\ncheck out CWAA turner foundation doc\nsustainable cites website\nASLA\nCould the image show impacts on people \n
need to think about whether the focus is on “telling the story” or “forward thinking leaders”\n
could things float in - be clickable, include photos of leaders in the field\nright now this is a lot to read, small\n
NWF, NRDC not yet confirmed\nU.S. EPA\nleave off period\nserial comma (is this a house style) - do we have a house style sheet - Emily, Steve, Tom\ncould we include streaming banner of logos\nyou can miss some big names in this stacked presentation\nneed to confirm use of the word partners vs. outreach collaborators\n
A lot to read\nBlack is heavy\nCan we build in\nperiods - style sheet question for Steve\nwatch “ing’s”\ncolon - style sheet (likely two space then capital)\n\n
look for multicultural picture\nbronx, duwamish river\n
How do i highlight LEAD\n“Levels” placement - steve\n\n
coming into it cold, hard to understand what’s going on\ndo we need to include PSPB more frequently (logo on every page, PSPB name in narrative)\nwe need a shorter way to say this\ninclude liquid assets logo + short statement about two success points\nthis needs design help from Steve \n
look at other presentations - how are they impactful on this point\nideas: verizon logo, hargitay, \n
can we add clickable links?\nsocial media and website\nGreen Treks - \n
