Find out how CleverTap helps DealsPlus the #1 coupon shopping app drive mobile engagement and increase revenue with our platform.

1. CleverTap
CleverTap
CASE STUDY
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CleverTap’s highly personalized push notifications help
DealsPlus score a 4.8 out 5 rating on the iTunes store.
DealPlus, the company
Challenges and Objectives
DealsPlus Making Apps Smarter!
DealsPlus identified CleverTap as a premier mobile engagement partner to help spearhead their growth.
Today, fans love the DealsPlus mobile app so much it scores a 4.8 out 5 rating on the iTunes store and
has over 1 million active mobile users per month.
Founded in 2006, Sazze, Inc. is the parent company to several fast-growing
web and mobile e-commerce sites. They are one of the premiere shopping
coupon providers reaching over 10 million active users per month, and they
offer discounts from over 28,000 stores.
Last year, Sazze recognized they required a robust engagement platform for
their popular DealsPlus mobile app. DealsPlus is a digital community of
bargain hunters who track the top deals and coupons daily and sharing them
with each other digitally, via web or mobile.
DealsPlus
Founded in 2006, Sazze, Inc. is
the parent company to several
popular and fast-growing
e-commerce sites
ShopLately.com
The one-stop-shop for fashion
hungry women on the Web.
Launched in October 2011, it
offers limited time sale events
and a full-price marketplace
featuring jewelry and
accessories.
Blackfriday.fm
The ultimate online Black Friday
resource, delivering breaking news,
released ads, deal roundups, and
more. Blackfriday.fm has over 2.7
million visitors each November,
including over 500,000 visitors the
day before and on Black Friday
alone.
Pocketly.com
The on-the-go money-saving
app, bringing coupons, offers,
and rewards to shoppers when
and where they need them most!
The Pocketly iPhone app and
Pocketly.com launched in July
2012.
CleverTap has proven to be a very valuable
(and effective) platform for customized user
engagement. Not only is easy to integrate but
easy to use. CleverTap requires little to no
engineeringor development effort. We plan to
explore the other avenues of prescriptive
campaigns that CleverTap provides and to
incorporate CleverTap into all our shopping
apps including BlackFriday.fm and Pocketly.
Craign Thayer,
Vice President, DealsPlus
Every mobile marketer faces difficulties in driving engagement, increased retention and maintaining on-going mobile app revenue.
Sazze wanted to engage the DealsPlus users of their mobile app in a customized way they have come to expect from their various
brand e-commerce sites.
The companies goal was to engage users based on their browsing patterns at different stages on their website and within their mobile
app. By using CleverTap's engagement platform, DealsPlus was not only able to optimize push notifications click thru rate but enhance
the user experience on their mobile app.
CleverTap was able to help DealsPlus increase engagement by using our world-class analytics dashboard to process their data on a
real basis, using targeted notifications and unified user profiles.