East India Securities Limited (EISL) provides corporate finance services including debt raising, rating advisory, factoring services, and structured products to MSME clients. EISL helps clients reduce costs, access government incentives, and obtain the most appropriate credit rating. EISL understands client needs holistically and finds the most cost-effective and timely solutions. The company places clients' interests first and has strong bank relationships to help clients access funding.

1. Corporate Finance

2. Background
 East India Securities Limited (EISL) is an integrated
financial services company with presence in all
segments of financial services space in India. We
provide financial services, advisory &
execution, across asset classes –
o Equity – Primary, Secondary & Mutual funds
o Equity Derivatives
o Fixed Income instruments – Primary, Secondary
& Mutual funds
o Currency derivatives
o Commodities – Spot ( physical) & Derivatives
 The company has forayed into Corporate Finance
vertical targeting MSME segment providing Debt
Syndication / Factoring / Short term financing
solutions and Rating advisory services

3. Our offerings
Rating
Advisory
Structured Debt
Products Raising
Promoter Factoring
funding Services

4. Our Capabilities & Strengths
 Provide a bouquet of financial services to clients -
MSME / Corporates
 Advise clients to price & manage their risk
 Help clients to reduce their cost of funds
 Help clients to avail various incentives offered by
the government, particularly for the MSME sector
 Strong relationship with banks & financial
institutions
 Professional integrity

5. Our Approach – Client First
We place client’s interest ahead of our
interest
We understand the client requirement in
totality
Find the best solution / mode of execution
which is cost effective & least time
consuming
We vet proposals from the filter of our
value addition capability rather than
earning potentials

6. Rating Advisory
 BASEL II norms require third party rating with agencies like
CRISIL, ICRA, CARE & others
 Funding cost has direct co-relation with the Credit rating of borrower
 Rating mechanism is a difficult process which generally the MSME
find tough to understand
 We ensure that all the queries of the rating agency are properly
addressed and attempt to get the most appropriate rating depending
upon the financials & performance of the client
•Is rating required?
Phase 1 •Help client choose the rating agency
•Understand the business, industry of the client
Phase 2 •Prepare for rating exercise & discussions with the rating agency
•Post assignment of rating, advise clients to focus on the weakness, if
any, pointed out by Rating agency; which may improve the rating in
Phase 3 subsequent review
•Assist the client during the rating review

7. Factoring Services
Seller Buyer/Debtor
2. Delivery of goods and Raise Invoices
5. Due diligence & Collect Payment
1. Factoring Agreement
3. Submits Invoices
4. Advances to Seller
6. Settle Advances &
Factor (Banker)
payment
Factoring an niche opportunity for our clients

8. Debt Raising
 We have a very good understanding of the lending criteria &
objectives of the various Banks, Financial Institutions & funding
agencies.
 We use our experience to approach the appropriate lending
institution so that the client gets low cost funding at the
earliest
 Our analytical strength helps us negotiate better with the
lending institutions & autonomous bodies like NSIC & SIDBI
 We advise clients for:
 Term Loan
 Working Capital Loan
 Non Fund based limit
 Structured Credit
We make sure that every client understands that
“Financial institutions are here to give credit & not money”

9. Looking Forward to a Successful
association

10. www.eisec.com
finance@eisec.com