Codelattice Social Media Marketing Portfolio.

1. Socialize to Succeed!
Codelattice SMM Portfolio

2. SMM for Branding

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BasicXX
(Project Brief)
BasicXX, a one stop shop for family’s stylish lifestyle.
They wanted their arrival to create a buzz in the social
media and the engagement to act as their brand
ambassador. Our SMM strategy has got them 4,10,207
impressions in Facebook. Their ‘Now-Open(on
Launch)’ campaign has reached over 19K people on
Facebook. Hence did considerable contribution in
creating initial traffic to shop.

4. 4
Ramada Chelsea
(Project Brief)
Ramada Chelsea, a 4 star hotel offers guests luxury hotel
quality in Dubai. They wanted their brand name to be
popular among the users of social media and adopted SMM
for branding. Our SMM strategy has got them 12, 546, 916
impressions in Facebook. Their campaign Biryani Festival has
reached 19K people and Rajasthan Food Festival has
reached over 25K people in Facebook. We are able to do
sales of packages effectively on social platform.

5. 5
VKC Pride
(Project Brief)
VKC’s vision of footwear for the working class with its
capitalized pricing, durability and novel concept is a
hit among the intended population. VKC Pride wanted
their brand’s legacy and popularity portrayed on the
social media. Engagement started with big bang by
leveraging an event were brand ambassador was
present. The results is a huge surge in the impressions
created on social media which accounted to more than
1000%.

6. 6
Big Boys Toys
(Project Brief)
With three planned days of non-stop action and sheer
entertainment, Big Boys Toys embraced SMM to create a hype
about the event, get to as many interested people as possible
and get them participate. Sizzling content, attractive images and
inviting organization are some elements of our SMM strategy to
get users to participate and drive it to success. We helped them
create 115195 impressions and 35K likes in Facebook, hence
creating a loyal community who really celebrated the event.
Covered the event live on social media as the final phase of
engagement.

7. 7
Rising Kerala
(Project Brief)
An event branding involves suspense, curiosity, interest excitement
& information. Our SMM strategy for Rising Kerala 2014 was aimed
at leveraging the right mix of these elements. Our goal was not only
user engagement here but integrated campaign and speeding up
participation bookings. The event itself was a success with the
attending ministry. We strategically gained the ministerial followers
on the Facebook by portraying their participation. Our on-ground
campaigns with entrepreneurs and dignitaries with a live follow-up
on social media gained 100% surge in followers.

8. SMM for Seasonal Engagement

9. 9
Kasavukada
(Project Brief)
Garments, especially traditional garments sale undergo
cyclic peaks before festive time. Kasavukada wanted their
SMM engagement to reinforce tradition and traditional wear
in the period around Vishu festival. Our SMM strategy
brought in traditional wear by touching upon culture,
tradition and bringing in traditional wear from other cultures,
thereby achieving the goals of the engagement. Witnessing
the overwhelming response from brand’s followers,
engagement has been made to regular mode instead of
seasonal one.

10. SMM for Market Insights

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EmiratesYoo
(Project Brief)
EmiratesYoo is your travelling guide to Abu Dhabi,
Dubai & rest of UAE and offer tour & activity packages.
They adopted SMM to get insights in to customer
attractions in terms of packages, places, deals and
activities. Our SMM strategy has got them 22.8K
followers in Facebook with knowledge about what
attracts the customers most.

12. SMM for Customer Relationships

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TripAxis
(Project Brief)
TripAxis, one of the Middle East’s leading online travel
companies adopted SMM in order to enhance their
customer relations with existing customers, attract
prospective customers and enable their customers to act as
their brand evangelists. Our SMM strategy has got them 2,
825, 787 impressions in Facebook with their campaign Dubai
Experience getting over 14K followers.

14. 14
Asten Realtors
(Project Brief)
Asten’s venture in to SMM was with the sole aim of
becoming the most loved realty brand online. Our
SMM strategy for Asten involved attracting crowd
interested in real estate & architecture with titbits &
tips. It helped them connect with their current and
prospective customers, advertise about their current &
upcoming projects and engage architecture lovers.

15. SMM for Gaining Retail Footfalls

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Grandmart
(Project Brief)
Grandmart is a supermarket giant interested in gaining
retail footfalls through social media engagement. We
devised a strategy through campaigns, contests,
product ads and various strategies involving dealers
and visitors. Our unique strategy helped Grandmart
gain 1,31,87,117 impressions on Facebook and 1014K
unique users along with achieving the intended goal
of surge in retail outlet footfalls.

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