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Social Project Management
20.05.2014, Continental AG, Regensburg
Agenda
Introduction
Why project-oriented KM?
Social Media
Social Project Management
2
http://bit.ly/blp12Bericht
Simon Dueckert
1994 Study Electrical Engineering
1998 Engineer at Fraunhofer IIS,
Implementation of a KM Approach
at Fraunhofer IIS
2001 Establishment of Cogneon
Knowledge Management
Knowledge Work
Learning Organization
Enterprise 2.0 &
Management 2.0
Member of Society of KM, New Club
of Paris, VDI KM Expert Group,
Association of Community
Management, Chaos Computer Club
3
http://knowledge-on-air.de
or iTunes Podcast Store
Our Passion4
Examples5
Examples6
Examples7
Rupert Stadler, CEO, Audi AG
Examples8
Examples9
Examples10
Zeit
~10000 v.Chr. 1800 2000
Megatrend Knowledge Society11
Agrarian
Society
Industrial-
Society
Knowledge
Society
Quelle: nach Zukunftsinstitut. 2010. Eigene Darstellung.
Knowledge Society in Numbers 1/212
15%
35%
50%
Worker
Knowledge
Worker
Service
Worker
1930 1960 1990 2000 2020
Quelle: nach Zukunftsinstitut. 2010. Eigene Darstellung.
Knowledge Society in Numbers 2/213
Source: OECD.
Times are changing …14
1908 1969 2007
Organization 1.0: Hierarchies15
Source: OECD.
… we all feel this!16
Organization 2.0: Hierarchies AND Networks17
Source: Forbes, Kotter International.
Organizational
Units
Communities
of Practice
Projects
e.g.: my „performance network“18
Social Media19
Source: Ethority.
Social Media in Organizations20
2005 2007 2010
Weblogs
Wikis
Social Networks
…
2014+
Collaboration, CSCW
1984 1997
Social Media in the Project Life Cycle21
Source: PMI PMBOK.
„Working Out Loud“
Reusables
Lessons Learned„Socializing“
Social Media in Project Process Groups22
Source: PMI PMBOK.
10 Concrete SPM Ideas
1. Virtual Community: use a community space inside a social network as
„virtual obeida“. Make it as open as possible.
2. Socialize: perform kick-off meeting for team building, socializing and
explanation of knowledge infrastructure. Distribute tasks for first virtual
steps (e.g. write a blog to introduce oneself and reflect own role).
3. Adoption: define the role of a „knowledge coach“ for the project.
4. Working out loud: animate team members to write short status
updates on a daily basis. Use a (2nd?) weblog for communication with
project external stakeholders.
5. E-Mail-Detox: use weblogs, follow-functions, and @mentioning to
replace (reduce) e-mail traffic.
6. Planning: document milestone plan and working packages in a wiki
inside the project community.
7. Meeting Management: use a wiki for collecting agenda topics, live
writing meeting minutes, and task lists.
8. Responsibilities: create a RACI matrix in a wiki linked to team
members profiles and area of responsibilities.
9. Structure: define Tags for reusables, lessons learned, work packages,
teams, milestones, products, components, customers, technologies,
methods, tools etc.
10. Reflection: perform a AAR/LL-Workshop/Project Retrospective to collect,
refine, and distribute experiences. Use process to publish reusables.
23
Thank You! Questions?
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Social Project Management

  • 1. Social Project Management 20.05.2014, Continental AG, Regensburg
  • 2. Agenda Introduction Why project-oriented KM? Social Media Social Project Management 2 http://bit.ly/blp12Bericht
  • 3. Simon Dueckert 1994 Study Electrical Engineering 1998 Engineer at Fraunhofer IIS, Implementation of a KM Approach at Fraunhofer IIS 2001 Establishment of Cogneon Knowledge Management Knowledge Work Learning Organization Enterprise 2.0 & Management 2.0 Member of Society of KM, New Club of Paris, VDI KM Expert Group, Association of Community Management, Chaos Computer Club 3 http://knowledge-on-air.de or iTunes Podcast Store
  • 11. Zeit ~10000 v.Chr. 1800 2000 Megatrend Knowledge Society11 Agrarian Society Industrial- Society Knowledge Society Quelle: nach Zukunftsinstitut. 2010. Eigene Darstellung.
  • 12. Knowledge Society in Numbers 1/212 15% 35% 50% Worker Knowledge Worker Service Worker 1930 1960 1990 2000 2020 Quelle: nach Zukunftsinstitut. 2010. Eigene Darstellung.
  • 13. Knowledge Society in Numbers 2/213 Source: OECD.
  • 14. Times are changing …14 1908 1969 2007
  • 16. … we all feel this!16
  • 17. Organization 2.0: Hierarchies AND Networks17 Source: Forbes, Kotter International. Organizational Units Communities of Practice Projects
  • 18. e.g.: my „performance network“18
  • 20. Social Media in Organizations20 2005 2007 2010 Weblogs Wikis Social Networks … 2014+ Collaboration, CSCW 1984 1997
  • 21. Social Media in the Project Life Cycle21 Source: PMI PMBOK. „Working Out Loud“ Reusables Lessons Learned„Socializing“
  • 22. Social Media in Project Process Groups22 Source: PMI PMBOK.
  • 23. 10 Concrete SPM Ideas 1. Virtual Community: use a community space inside a social network as „virtual obeida“. Make it as open as possible. 2. Socialize: perform kick-off meeting for team building, socializing and explanation of knowledge infrastructure. Distribute tasks for first virtual steps (e.g. write a blog to introduce oneself and reflect own role). 3. Adoption: define the role of a „knowledge coach“ for the project. 4. Working out loud: animate team members to write short status updates on a daily basis. Use a (2nd?) weblog for communication with project external stakeholders. 5. E-Mail-Detox: use weblogs, follow-functions, and @mentioning to replace (reduce) e-mail traffic. 6. Planning: document milestone plan and working packages in a wiki inside the project community. 7. Meeting Management: use a wiki for collecting agenda topics, live writing meeting minutes, and task lists. 8. Responsibilities: create a RACI matrix in a wiki linked to team members profiles and area of responsibilities. 9. Structure: define Tags for reusables, lessons learned, work packages, teams, milestones, products, components, customers, technologies, methods, tools etc. 10. Reflection: perform a AAR/LL-Workshop/Project Retrospective to collect, refine, and distribute experiences. Use process to publish reusables. 23
  • 24. Thank You! Questions? Unsere Materialien zu öffentlichen Auftritten finden Sie unter slideshare.net/cogneon Wir freuen uns über Kommentare, Likes und Weiterleitung.