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Sierra commons ignitor 2013
- 1. 1 Presented by: Coryon Redd coryonredd@coryon.com www.linkedin.com/in/coryonredd For Sierra Commons Ignitor Course Spring 2013 View this presentation online at: https://www.slideshare.net/coryon/the-secrets-of-search-for-el-dorado-hills
- 2. 2 Presented by: Coryon Redd coryon@batteries4less.com www.linkedin.com/in/coryonredd For the Sierra Commons Ignitor Course Spring 2013 Sierracommons.org Robert Trent, Executive Director Creating and Marketing a Business Website View this presentation online at: https://www.slideshare.net/coryon/the-secrets-of-search-for-el-dorado-hills
- 3. 3 CEO of Batteries4less.com & Coryon.com Internet Marketing Batteries4less.com – Started in 1999 Hundreds of #1 Rankings on Google Google has made Batteries4less.com a Multi-Million $$ Success Story Who is Coryon Redd?
- 4. 4 What is Internet Marketing? Let’s start with the basics… • Start with a persuasive website • Drive traffic from a variety of sources: Search Engines (SEO) Social Media Email Videos Paid Search Lots more options…
- 5. Where Do I Start?
- 6. 6 Get to the Top of Google Why Google? • 80% of US search market • Top rankings mean you get FOUND • Great Return on Investment (ROI) • Great way to build local business Google is an 800 lb Gorilla
- 7. 7 Google Marketing for Successful Thinkers 4 Simple Steps to SEO Keyword Research Competitor Research Website Design and Landing Pages Enter the Google Popularity Contest
- 8. 8 People are Searching for your Business… Right Now! What are Keywords? The Exact Ways People Search Google What are People Searching for? Use the Google Keyword Tool (Google it) What are Target Keywords? The Most Important Keywords – Relevancy and # of Searches What does it mean for my Website? Create Keyword-Focused Landing Pages
- 9. 9 How does Google Crown a Winner? Incoming links and social engagement Get the Votes that Matter… Get links from quality, related websites Not the Ones that Piss Google Off Google can smell out low quality links Winning the Google Popularity Contest
- 10. 10 Content is King Blogging, Video, Web Pages, & More
- 11. 11 Distribution is Queen Facebook, Twitter, Linkedin, Press Releases, Blogs
- 12. 12 SEO is your Ace in the Hole Win the Game and Make More Money
- 13. Go to Coryon.com to learn more.
Notes de l'éditeur
- Open browser and ask for volunteer for keywords. focus on related keywords ratio between searches (cellphone vs cell phone) if a page doesn’t exist - you can build it http://www.keyworddiscovery.com/search.html - Free keyword research tool. https://adwords.google.com/select/KeywordToolExternal - google external tool http://tools.seobook.com/keyword-tools/seobook/- very cool tool that shows keyword count estimates from wordtracker, google, yahoo, msn and more.
- Open browser and ask for volunteer for keywords. focus on related keywords ratio between searches (cellphone vs cell phone) if a page doesn’t exist - you can build it http://www.keyworddiscovery.com/search.html - Free keyword research tool. https://adwords.google.com/select/KeywordToolExternal - google external tool http://tools.seobook.com/keyword-tools/seobook/- very cool tool that shows keyword count estimates from wordtracker, google, yahoo, msn and more.
- Open browser and ask for volunteer for keywords. focus on related keywords ratio between searches (cellphone vs cell phone) if a page doesn’t exist - you can build it http://www.keyworddiscovery.com/search.html - Free keyword research tool. https://adwords.google.com/select/KeywordToolExternal - google external tool http://tools.seobook.com/keyword-tools/seobook/- very cool tool that shows keyword count estimates from wordtracker, google, yahoo, msn and more.
- Open browser and ask for volunteer for keywords. focus on related keywords ratio between searches (cellphone vs cell phone) if a page doesn’t exist - you can build it http://www.keyworddiscovery.com/search.html - Free keyword research tool. https://adwords.google.com/select/KeywordToolExternal - google external tool http://tools.seobook.com/keyword-tools/seobook/- very cool tool that shows keyword count estimates from wordtracker, google, yahoo, msn and more.