Daren klum st_thomas

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Daren Klum

How to create a start-up and get an idea to market.

Technologie

WHO AM I?

I’M A TECHNOLOGIST
I’M A MUSICIAN
I’M AN ARTIST
I’M A DAD

WHERE AM I FROM?

PEQUOT LAKES
NORTH OAKS
LIVE IN SHOREVIEW

EDUCATION

BROWN COLLEGE
MANKATO STATE
UNIVERSITY OF MN.

EXPERIENCE

TECHNOLOGY, FINANCE,
E-COMMERCE, PC’S, IT,
SOFTWARE, DIGITAL,
MARKETING, SALES,
HERDING CATS

BOTH COMPANIES
STARTED WITH BIG
IDEAS

SUBMERSION
DIGITAL SECURITY

HARDCORE
REVOLUTIONIZED
COMPUTER COOLING

LESSONS LEARNED AT
HARDCORE COMPUTER
MARRY THE MARKET
HIRE GREAT PEOPLE
FOCUS ON SALES
DON’T SUCK

WHY WOULD I LEAVE
THE COMPANY I
FOUNDED?

PARTNER CONFLICT!

A NEW COMPANY WAS
BORN – CRAM!

LETS SOLVE A REALLY
BIG PROBLEM THIS
TIME – DIGITAL PIRACY

I HAD THE IDEA, BUT I
NEEDED A WOZ

I GOT A MATT INSTEAD

TOGETHER WE MADE
THE IDEA BETTER!

THE IDEA LED TO
OTHER BELIEVERS

THE BELIEVERS WERE
UNBELIEVABLE
PRESIDENT CBS
PRESIDENT BEST BUY
HEAD OF SONY -
BROADBAND

WHY DID THEY
COME?

I LEARNED THAT GREAT
IDEAS ATTRACT GREAT
PEOPLE

A PRODUCT WAS BORN
FROM NOTHING

WHAT IS THE VENU?

THE PRODUCT IS A
REALITY– NOW WHAT?

RAISE MONEY AND
GET IT TO MARKET
AS FAST AS YOU CAN

HOW TO RAISE MONEY

DEBT
EQUITY
SALES (THE BEST!)

THINGS I HAVE
LEARNED AT CRAM
MEET CLIENTS EARLY
PERSONAL INVENTORY
FAIL FAST, LEARN FAST
ALWAYS IMPROVE

What my mom What friends What society
thinks I do think I do thinks I do

What investors What I think What I really
think I do I do do

THINGS TO REMEMBER

DOING THIS IS TOUGH
FIND A SOUL MATE
DON’T EVER QUIT

“GET INTO THE PEOPLE
BUSINESS, IT’S THE
BEST BUSINESS OF
THEM ALL!”

THANK YOU!

Daren Klum
Daren.klum@cramworld.com
651-324-4440

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For millennia people have been travelling to stadia to watch and participate in spectacles of pure brutality and sport sponsored by kings, emperors, states, individuals. Today sport and other entertainment events have become a major global business sector with executive facilities, commercial sponsorship, broadcast and full media coverage. But, in many respects, the crowds and their experience has changed little. However, technology is impacting this situation and looks set to accelerate the rate of change. In a similar manner to the airline business; the few pay around 80% of the costs, whilst the many fulfil the 20% or so. All the attention is lavished on the few and the many are neglected and remain a latent opportunity. The technologies of communication, networking, apps, Big and Meta Data can change all this by creating a ‘market of one’. Satisfying the needs of every individual and every group should be pursued as it leads to a world of new services and ‘pre-selling’. The technological opportunities are endless with augmented reality able to furnish a view from every angle to mobile devices and wearables supported by real time details, data and statistics. Clouds and ‘networks without infrastructure’ can overcome the limitations of 3, 4, 5G and wifi systems that will never satisfy the need for growing customer connectivity and bandwidth. They can also help solve entry congestion and simultaneously support security and vending operations. Branded mobile devices with pre-loaded apps are also an obvious step towards the creation of ‘The Club’ identity and ‘belonging’ that goes way beyond the latest strip, scarves and hats etc with far more kudos than a gold card! “On a grand scale this all involves Big Data, but for a ‘market of one’ it is the Meta Data that counts - that is where the opportunity and the $$$ reside” All of this comes at a price of management and operational change! Embracing the new takes a positive mind and considerable energy in the face of day to day operations, but the workforce and the customer base is also changing fast with the old and old of mind being replaced by the young and young of mind. The tech savvy are on the move and making up an increasing proportion of society - and the trick is to leverage their knowledge and abilities at every level possible. “Change is inevitable and accelerating - and you have to decide to be a driver or a victim”

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Daren klum st_thomas

1. I’M DAREN KLUM Thanks for having me!

2. NOT RELATED

3. WHO AM I? I’M A TECHNOLOGIST I’M A MUSICIAN I’M AN ARTIST I’M A DAD

4. WHERE AM I FROM? PEQUOT LAKES NORTH OAKS LIVE IN SHOREVIEW

5. EDUCATION BROWN COLLEGE MANKATO STATE UNIVERSITY OF MN.

6. WORKED FOR GREAT COMPANIES….

7. EXPERIENCE TECHNOLOGY, FINANCE, E-COMMERCE, PC’S, IT, SOFTWARE, DIGITAL, MARKETING, SALES, HERDING CATS

8. SERIAL ENTREPRENEUR

9. BOTH COMPANIES STARTED WITH BIG IDEAS SUBMERSION DIGITAL SECURITY

10. HARDCORE REVOLUTIONIZED COMPUTER COOLING

11. GROUND BREAKING PRODUCTS

12. IT TOOK A TEAM

13. LESSONS LEARNED AT HARDCORE COMPUTER MARRY THE MARKET HIRE GREAT PEOPLE FOCUS ON SALES DON’T SUCK

14. MY FAVORITE MEMORIES

15. WHY WOULD I LEAVE THE COMPANY I FOUNDED? PARTNER CONFLICT!

16. A NEW COMPANY WAS BORN – CRAM! LETS SOLVE A REALLY BIG PROBLEM THIS TIME – DIGITAL PIRACY

17. I HAD THE IDEA, BUT I NEEDED A WOZ I GOT A MATT INSTEAD

18. TOGETHER WE MADE THE IDEA BETTER! THE IDEA LED TO OTHER BELIEVERS

19. THE BELIEVERS WERE UNBELIEVABLE PRESIDENT CBS PRESIDENT BEST BUY HEAD OF SONY - BROADBAND

20. WHY DID THEY COME? I LEARNED THAT GREAT IDEAS ATTRACT GREAT PEOPLE

21. A PRODUCT WAS BORN FROM NOTHING WHAT IS THE VENU?

22. THE PRODUCT IS A REALITY– NOW WHAT? RAISE MONEY AND GET IT TO MARKET AS FAST AS YOU CAN

23. HOW TO RAISE MONEY DEBT EQUITY SALES (THE BEST!)

24. THINGS I HAVE LEARNED AT CRAM MEET CLIENTS EARLY PERSONAL INVENTORY FAIL FAST, LEARN FAST ALWAYS IMPROVE

25. What my mom What friends What society thinks I do think I do thinks I do What investors What I think What I really think I do I do do

26. THINGS TO REMEMBER DOING THIS IS TOUGH FIND A SOUL MATE DON’T EVER QUIT

27. “GET INTO THE PEOPLE BUSINESS, IT’S THE BEST BUSINESS OF THEM ALL!”

28. THANK YOU! Daren Klum Daren.klum@cramworld.com 651-324-4440

Daren klum st_thomas

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