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Re-energize your Garrison Sponsorship and Advertising Program MAJ Marocco Roberts, Army Banking Liaison Officer Todd Kuchenthal, FMWRC Legal Counsel Pierre Laxa and Gabriele Drechsel, FMWRC Corporate Partnerships
Agenda 1.  Introduction 2.  Establish and maintain strong on-post relationships 3.  Army banking community 4.  Case study – Navy Federal Credit Union sponsorship
Establish and Maintain Strong On-Post Relationships Who should we develop strong relationships with? ,[object Object]
   AAFES and DeCA
   Staff Judge Advocate
   Army Banking Liaison Officer
   Others?,[object Object]

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Fmwrc symposium re-energize internal 2

  • 1. Re-energize your Garrison Sponsorship and Advertising Program MAJ Marocco Roberts, Army Banking Liaison Officer Todd Kuchenthal, FMWRC Legal Counsel Pierre Laxa and Gabriele Drechsel, FMWRC Corporate Partnerships
  • 2. Agenda 1. Introduction 2. Establish and maintain strong on-post relationships 3. Army banking community 4. Case study – Navy Federal Credit Union sponsorship
  • 3.
  • 4. AAFES and DeCA
  • 5. Staff Judge Advocate
  • 6. Army Banking Liaison Officer
  • 7.
  • 8. Adhere to regulations: DoDI 1000.11, 1344.07 and DoDFMR Vol. 5, Chap 34
  • 9. Provide first right of refusal to on-base financial institutions
  • 10. Ensure sponsors don’t distribute competitive banking materials, products or services
  • 11. Ensure there are disclaimers and an opt-in box a participant can check to give written permission for a sponsor to send marketing material from the event on entry forms 
  • 12.
  • 13. Clarified regulations
  • 14. Solicitation of sponsor
  • 15.
  • 16. Contact Information: MAJ Marocco Roberts Army Banking Officer Ph: 703-693-2698; e-mail: marocco.roberts@us.army.mil http://asafm.army.mil/offices/fo/usafincom-abp.aspx?OfficeCode=1500 Todd Kuchenthal FMWRC Legal Counsel Ph: 703-681-7460; e-mail: todd.kuchenthal@us.army.mil Pierre Laxa Chief, Corporate Partnerships Ph: 703-681-1547; e-mail: pierre.laxa@us.army.mil Gabriele Drechsel Senior Client Relations Manager Ph: 703-681-1622; e-mail: gabriele.drechsel@us.army.mil