1. Anexhibitionbystuden
ts and seniors of the
KU Leuven
Project by:
Leen Bleys
Charlotte De Cort
IgaHarasimowicz
FrancescaVerbelen

2. Overview
1. Who are we?
2. ‘Kunst in eigenhuis’?
3. Self-evaluation
4. Communication and marketing
5. Budget
6. SWOT-analysis

3. 1. Who are we?
Leen: Project manager
Charlotte: Head of communication
Francesca: Wiki, webmaster,
communication
Iga: Head of Finance

4. 2. ‘Kunst in eigen huis’?
• Seniors and students: a diverse exhibition
• Dialogue between generations
• Collaboration with Senioren KU Leuven

5. • Where? Naamsestraat, Leuven
• When? 25th & 26th October 2012
Thursday: 1PM – 8PM
Friday: 1PM – 6 PM
• Free entrance

6. 3. Self-evaluation
A) Originality and value
Connection between generations
B) Place in the environment
Diversity and inclusivity
C) Transversality
Collaboration with Senioren KU Leuven

7. INTERMEZZO: Which is which?

10. 4. Communication and marketing
STEP 1: Contact with Senioren KULeuven
STEP 2: Looking for students
- Faculty Stars
- AmuseeVous
- ad on Cultuurnet

11. STEP 3: Result of our search
- So far: 18 students, 13 seniors
- Diverse art disciplines
- Artistic “speed date” in September

12. STEP 4: Promotion of event
- Poster and flyer
- Website
- In&Uit, contact newspapers etc.
- Invite prominent figures in Leuven

13. 5. Budget
TOTAL € 2000
Fundingfrom Senioren € 1400
Fundingfor promotion € 600

14. 6. SWOT-analysis
STRENGTHS
1) Project willtake place
2) Strong, diverse team
3) Free entrance
WEAKNESSES
1) Selectionprocess of artists
2) Date of exhibition
3) Languageobstructions

15. OPPORTUNITIES
1) Win-winsituationstudents and seniors
2) Platform for amateur artists
3) Fascinate and inspire public
THREATS
1) Amount of visitors
2) Timidartists/visitors
3) Reliabilityonartists’ word

16. We
cordia
lly
invite
you
all to