1. Business Insights Consumer Technology Portfolio
Overview
Richard Absalom
Business Insights Technology Analyst
rabsalom@globalbusinessinsights.com
+44 (0)20 7551 9428
August 2010
1

2. What is BI Tech’s focus?
Internet, Cloud &
TV
Converging Consumer Social Networks
Technology areas:
Music
Technology, Content and
Business Models
Telecoms Gaming
Market disruption
Portability
Convergence
/ Mobility
Key Trends & Consumer Specialization /
Behaviour Differentiation
Social
Personalization
Networking

3. BI Tech’s content… How do we differ from the competition?
… is strategically focused – provides a top level A Core focus on emerging technology and
view of each market, giving executives the big disruption – we don’t have as rigid a production
picture schedule as others, don’t simply update the same
reports year on year, can react quickly to the
market to produce in-depth reports (c.150 pages)
before anyone else
… is future focused – what changes do we expect
to see? How can businesses adapt and deal with
change successfully? Quality and depth of reports – where else can you
find such complete overviews of the TV, Home
Entertainment, or Mobile Internet markets, for
example?
… provides unique insight and thought
leadership on the most important strategic issues
We don’t have a particularly small niche. With
affecting any Consumer Tech business
business models, content and technology
converging, why go to a supplier that only deals
with one area of Consumer Tech when they are all
… combines primary and secondary research to becoming increasingly inter-related?
make use of the most reliable data available
We show the big picture – how do developments
in one area affect players in others? Telcos can
… examines emerging and major players in each understand how changes in the gaming market will
market, analyzing their business models and affect them, for example
providing examples of both success and failure,
and their impact on the market We cover areas that have a huge footprint on
consumer behaviour, which no other mainstream
provider covers in detail or from the same angle
e.g. Adult Entertainment, Gambling, size of the
Social Networking market
Reports written by external authors with years of
industry experience – the inside view
User-friendly interactive system

4. Who is our content relevant to, and why?
Service Providers (Telcos, ISPs, Cable Providers Device / Hardware Manufacturers
etc) Constant disruption, race to keep up with the
Customer churn competition
•Caused by network strain. What is causing this strain? Emergence of new technologies, interfaces, changing
Are these trends set to continue? What can providers do consumer demands and business models
about it? Commoditization of components and resulting slide in
•Caused by lack of differentiation from competitors. How margins
can providers improve their offerings (bundling, content, Recent / upcoming reports that deal with these
added value etc) to compete and retain customers? issues:
Recent / upcoming reports that deal with these •The Top 10 Consumer Electronics Manufacturers
issues:
•The Future of Natural User Interfaces
•The Future of 4G Technologies
•The Future of Digital Home Entertainment
•The Future of Consumer VoIP
•The Future of TV
•The Future of PC/Mobile Convergence
•The Future of Video Content Convergence
•The Future of Triple-Play
•Trends in Disruptive Consumer Technologies
•The Future of PC/TV Convergence
•The Future of PC/Mobile Convergence
•The Future of Digital Home Entertainment
•The Future of PC/TV Convergence
•The Future of TV
•The Future of 4G Technologies
•The Future of Video Content Convergence
•The Future of Consumer VoIP
•Trends in Disruptive Consumer Technologies
•The Video Gaming Market Outlook
•The Social Networking Market Opportunity
•The Digital Music Market Outlook
•Consumers and the Cloud
•Emerging Hardware Vendors
•The Future of Digital Gambling
•The Future of Online Adult Entertainment
•Key Mobile Telecoms Service Providers in Emerging
Markets

5. Who is our content relevant to, and why? (cont.)
Content Providers (TV, Video, Music, Gaming, Software Vendors, Internet Companies
Internet Companies etc) Traditional ways of distribution being disrupted – how to
Consumer demands for more access to content – adapt in new environment of the Cloud, Apps, mobility,
anyhow, anywhere, anytime ubiquitous Internet
Content platform convergence – how to monetize, Recent / upcoming reports that deal with these
maintain margins? issues:
Recent / upcoming reports that deal with these •Consumers and the Cloud
issues: •The Social Networking Market Opportunity
•The Future of Video Content Convergence •The Future of Digital Home Entertainment
•The Future of Digital Home Entertainment •The Future of PC/Mobile Convergence
•The Future of TV •The Future of PC/TV Convergence
•The Video Gaming Market Outlook •The Future of 4G Technologies
•The Digital Music Market Outlook •The Future of Natural User Interfaces
•Trends in Disruptive Consumer Technologies •New Mobile Purchasing Opportunities
•The Future of PC/Mobile Convergence •Trends in Disruptive Consumer Technologies
•The Future of PC/TV Convergence
•The Future of 4G Technologies
•The Future of Natural User Interfaces
•Consumers and the Cloud
•The Social Networking Market Opportunity
•The Future of Digital Gambling
•The Future of Online Adult Entertainment