1. KATY PERRY: LAST
FRIDAY NIGHT
By Charlotte Worley
http://www.youtube.com/watch?v=KlyXNRrsk4A&ob=av3e

2. ANDREW GOODWIN’S
THEORY
1. There is a relationship between lyrics and visuals. The lyrics are
represented with images.
2. Music videos demonstrate genre characteristics.
3. The demands of the record label mean that there will be a lot of
focus on the artist.
4. There is frequently reference to the notion of looking.
5. There are often intertexual reference.

3. RELATIONSHIP BETWEEN
LYRICS AND VISUALS
“There’s a stranger in my bed” “Pictures of last night ended up
online”
“This a hickey or a bruise” “Danced on tabletops”
What we can see from the above images is the songs meaning is representing by images (amplifying) this is very
common in mainstream videos like this.

4. THE DEMANDS OF THE RECORD LABEL MEAN THAT
T H E R E W I L L B E A L O T O F F O C U S O N T H E A R T I S T.
•Because of the demands on record labels there need to be a lot of
close up shots on the artist.
•Katy Perry is in almost every shot throughout the video, she in a
sense is seen as a brand, she is self promoting.
•Throughout the video we see a lot of close ups with some mid shots
and long shots of Katy Perry. But whatever the shot, everything is
revolving around her and the focus is on what she is doing or what
she is looking at.

5. THERE I S FREQU ENT LY REFERE NC E
T O T H E N O T I O N O F L O O K I N G.
•Because this video is meant to be funny, there are a lot of humorous stereotyping which
the camera particularly focuses on and draws our attention to it. What is quite obvious is
that there is this clear distinction between popular and unpopular teenagers, which is
portrayed in a comedic style, which our attention focuses on.

6. T H E R E A R E O F T E N I N T E R T E X UA L
REFERENCES
•There are no obvious references, but the video is purposely meant
to look like a movie, the introduction and the end of the video have
movie like features e.g. Credits.
•The film has a stereotypical American teenage movie feel with a
typical movie storyline.