Online Startups - Dayton

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Carmen Krupar's presentation at the Idea Factory in Dayton, Ohio on What Online Startups should know before opening day of their business.

Technologie Design

Online Start-up
What you should think about before opening day.

Carmen Krupar, President
Cybervise - Cincinnati

5 Tasks to Keep in Mind
• Build your network before you need it.
• Branding - Who will you be?
• Careful where you Delegate
• Where’s the Trafﬁc?
• Prepare for Success.

Build your network before you need it.
• Social Networks
• Friends, Followers, Connections
• Start following your potential customers
• LinkedIn - be careful!
• Email addresses
• Distribution Partners - emails? blogs? their
networks?

Do the Math
Average Purchase = ?
How many sales ?
Assume a conversion rate of 2-10%
= How big does your network need to be

Example - E-commerce
Average Sale = $75.00
Advertising Budget for Launch = $2000
Day One Sales = 27
27 is 2% = 1350 visitors to your site
1350 is 2% = 67,500 Connections

Branding - Who will you be?

Careful where you Delegate

• This means partners, employees, vendors

• Domain name registry

• Web hosting contact

• Logins for everything - Web Admin Portal

• Company Facebook page

• LinkedIn Admin

• Twitter Address

Where’s the Trafﬁc?
• 100,000 websites everyday
• Search Trafﬁc or SEO
• 6 weeks to 6 months to get indexed
• 6 months to 1 year - non-branded
keywords

• Need a backup plan = Budget

Prepare for Success

Prepare for Success
• Inventory on hand?
• Ofﬁce hours?
• Who will answer the phone?
• Who will respond to web inquiries?
• Where will they go?
• Automation!!!!

Thank you!
Questions?
Carmen Krupar, President
Cybervise - Cincinnati
carmen@cyberviselimited.com
www.cyberviselimited.com
513-351-6710

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ChatGPT webinar slides

ChatGPT webinar slides

ChatGPT webinar slides

Online Startups - Dayton

1. Online Start-up What you should think about before opening day. Carmen Krupar, President Cybervise - Cincinnati

2. 5 Tasks to Keep in Mind • Build your network before you need it. • Branding - Who will you be? • Careful where you Delegate • Where’s the Trafﬁc? • Prepare for Success.

3. Build your network before you need it. • Social Networks • Friends, Followers, Connections • Start following your potential customers • LinkedIn - be careful! • Email addresses • Distribution Partners - emails? blogs? their networks?

4. Do the Math Average Purchase = ? How many sales ? Assume a conversion rate of 2-10% = How big does your network need to be

5. Example - E-commerce Average Sale = $75.00 Advertising Budget for Launch = $2000 Day One Sales = 27 27 is 2% = 1350 visitors to your site 1350 is 2% = 67,500 Connections

6. Branding - Who will you be?

7. Items you may need on hand • Good Logo - many sizes • Email Blast Template • Any downloaded documents • Twitter Background • Twitter/Favicon Icon • Facebook Welcome Page • Blog Template

8. Careful where you Delegate • This means partners, employees, vendors • Domain name registry • Web hosting contact • Logins for everything - Web Admin Portal • Company Facebook page • LinkedIn Admin • Twitter Address

9. Where’s the Trafﬁc? • 100,000 websites everyday • Search Trafﬁc or SEO • 6 weeks to 6 months to get indexed • 6 months to 1 year - non-branded keywords • Need a backup plan = Budget

10. Prepare for Success

11. Prepare for Success • Inventory on hand? • Ofﬁce hours? • Who will answer the phone? • Who will respond to web inquiries? • Where will they go? • Automation!!!!

12. Thank you! Questions? Carmen Krupar, President Cybervise - Cincinnati carmen@cyberviselimited.com www.cyberviselimited.com 513-351-6710

Notes de l'éditeur

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