What are your clients finding when search for you
on the most popular social media sites?
Are they finding your Facebook, LinkedIn, Google Plus,
Twitter and Pinterest profiles?
I hate to say it but Social media isn’t going away, in fact
it’s growing and changing on a daily basis.
I can promise that all your friends, family, past clients
and current clients are their 2-3 hours a day.
The question is are you?
How can you possibly interact, collaborate and participate
in this growing addiction and run a Real Estate business at
the same time?
We are going to share:
How to manage all of it in only 10 minutes a day
What to post
What not to post EVER
When to post / not post
And so much more.
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
I Just Tried To Find You On A Couple Social Media Sites? Social Media Management In Ten Minutes A Day
1. How To Manage Your Social Media
Presence in Just 10 Minutes A Day!
And be more popular than the local news guy!
2. Lets Get Real For A Minute
• Is Social Media going away?
• Are you in it with both feet?
• Are your referral partners in it?
• Can it bring you more business?
• Is it the new database management?
• Is it a party or business?
6. Setting Some Goals
• What are you trying to accomplish
• Do you want to engage and interact more
• Drive more people to your website
• Build your brand
• Build your database (Bigger list that know like and some day trust you)
• Generate leads
• Create Buzz
7. Prepping For Your New Routine
• Get setup on all the networks you would like to cover
– Twitter Account
– LinkedIn Account
– Facebook Personal
– Facebook Business
– Facebook Group(s)
– Pinterest Account
• When setting up your networks make sure you include the following
– Photo and/ or logo
– Links back to your website
– Content about you and your company
Ask or have your assistants and partners set up accounts to help promote you!
8. What Should You Be Monitoring
• Facebook
– Kids
– Grandkids
– Photo’s
– Love for something
– Birthdays
– Graduations
– Contests
– Life
These days, the content on Facebook almost fully
mirrors many individuals’ lives.
9. 4 Ways People Can Interact On Facebook
That You Should Be Monitoring
• Wall Posts
• Comments
• Likes
• Recommendations (New and requires a
plugin)
• News Feed (Lets Talk about This)
10. The Facebook News Feed
• A feed of what Facebook calculates is the most
relevant and important items occurring in your
network.
•Goal
• to react to important items in your business’
News Feed and get your wall posts featured in
others’ News Feeds.
11. • You don’t want to overwhelm your wall with
too many posts per day.
• In fact, doing so may prevent your posts from
getting into your followers’ news feeds.
• Best practices for Facebook suggest one to
two posts per day as the ideal number.
12. Twitter
• Relevant questions about your company
• Relevant questions about your industry
• Requests for support
• Complaints and feedback
• Praise
• Competitor mentions
• Industry leaders
14. Google +
• Google is introducing Direct Connect, a
feature that will let searchers call up a google+
page by simply adding a "+" before their
queries
• Comments
• Circle Streams
15. Pinterest!
• How to integrate and automate Pinterest using
• RSS (Really Simple Syndication)
• Push to your social media sites of choice.
• http://pinterest.com/username/feed.rss
16. Seriously?
• So you should be involved In and managing
– Facebook
– Twitter
– LinkedIn
– Google +
But Scott you forgot about Pinterest and
• I run a Mortgage company not a social media
company. There is no way I can manage all this in 10
minutes a day, I can’t even do this in an hour a day!
The following data and charts are from the 2012 Social Media Marketing Industry Report by Social Media Examiner. The report stated that 69% of marketers who were using social media as part of their marketing efforts increased traffic or subscribers to their websites, and 58% generated qualified leads for their business. That’s powerful! Also, of businesses that were surveyed, over 92% were using Facebook as part of their marketing strategy, and 82% were using Twitter.
By creating a solid social media routine, you can actually start reaping benefits for your business. And in case you eventually want to move beyond the ten minutes a day program, there is a strong correlation between spending more time using social media tools and business growth. According to the study, the majority of marketers (more than 63%) spend at least 1-10 hours a week using social media received lead generation results. Not bad!