hallu is a creative streetwear brand with Japanese tradition. Value; 1.Accessible Price 2.Creativity 3.Made in U.S.A.

1. HALLU
JAPANESE FASHION BRAND
May 2015 - CEO Daisuke Ishii

2. Q: HAVE YOU BOUGHT
AMERICAN FASHION BRAND
BEFORE?? >> YES!

3. Q: HAVE YOU BUOUGHT
JAPANESE FASHION BRAND
BEFORE?? >> NO!

4. THIS IS
A BIG OPPORTUNITY!

5. PROBLEM:
MARKET DOES NOT EXIST!

6. WE’RE CREATIVE T-SHIRTS BRAND!

7. VALUE:
1.ACCESSIBLE PRICE
2.CREATIVITY
3.MADE IN U.S.A.

8. PROBLEM:
JAPANESE FASHION IS
SUPER EXPENSIVE!!
$100 $140
C.D.G.BATHING APE

9. EXAMPLE: BATHING APE
T-SHIRTS = $100
Factory
$13
Distributor
+$70
Wholesale
+$26
Customer
$100
WE SHOULD CHANGE
THIS!

10. WE SELL T-SHIRT AT $25
75% CHEAPER
Factory
$13
Brand
+$12
Customer
$25
MARGIN IS $12
TRANSPARENCY IS IMPORTANT

11. VALUE:
1.ACCESSIBLE PRICE
2.CREATIVITY
3.MADE IN U.S.A.

12. POO GEISHA
CREATIVE!SO CUTE!

13. INSTAGRAM CREATIVE PICS

14. VALUE:
1.ACCESSIBLE PRICE
2.CREATIVITY
3.MADE IN U.S.A.

15. MADE IN U.S.A
DESIGN
PRINT
T-SHIRT
CHEAPER THAN
IMPORT FROM
JAPAN

16. TRACTION

17. KIDROBOT SAN FRANCISCO
NOW SELLING HALLU!

18. SKATEBOARDERS IN SF
LOVE HALLU!

19. WE ARE IN ACCELERATOR
“ONE TRACTION”
May June July
Bootcamp Bootcamp
Seed Round
$$$$$

20. PLEASE VISIT
WWW.HALLU.CO
THANK YOU!!