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Hi.
Dan only had 5
minutes of material.
Many people =
Dan’s parents
D Strat? Please.
Smart people
Not unless you call
Waiting Until We’re
Bought a strategy.
How to LIE with
Design Strategy
Dan Saffer, Kicker Studio
@odannyboy   @kickerstudio
Please stop
saying that.
Get Real
Get Realer
Just add innovation
It works for
Steve Jobs.
Design thinking?
You just unlocked
the “Bullshit” badge
on Foursquare.
People also love
McDonald’s and
“The Jersey Shore”
The “Tiger Woods
Strategy”
That’s what they hire
consultants for
Radical
Orgy
Interaction?
Windows 7 was
Dan’s idea
Just ask Palm
Just ask Glenn Beck
How to LIE with
Design Strategy
dan@kickerstudio.com
@odannyboy on Twitter

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How to Lie with Design Strategy