Avi Chai Academy tools - Workshop 1

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Lisa Colton

Lisa Colton's presentation on Facebook to the Avi Chai Academy Day Schools

Technologie

Introduction to Social Media Tools and their Implications for Jewish Day Schools Presented by Lisa Colton, Founder & President Darim Online Lisa@darimonline.org 434.977.1170 http://slidesha.re/*******

WORKSHOP GOALS Get comfortable Get confident Build vocabulary Learn from others & teach others! No apologies Think tachlis and big picture Make the most of the opportunity! Know we’ve got your back for 6 months!

Ambient Awareness See NYTimes Article “Brave New World of Digital Intimacy” Sept 7, 2008 JewPoint0.org blog post, including link to the article: http://bit.ly/MqtCw “Right now is the largest increase in expressive capability in human history.” - Clay Shirky on TED

Tagging When someone tags you, you’re notified and it shows up on your wall

Our Facebook Group! Your Questions & Reflections Go Here! Your Photo Goes Here! You’ll find a link to our group here

GROUNDSWELL’s P.O.S.T. PEOPLE: Identify audience(s) OBJECTIVES ,[object Object]

What are your audience’s goals?What is the STRATEGY to reach these goals? Determine the specifics of the TECHNOLOGIES you’ll use. Implement, measure, refine!

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Avi Chai Academy tools - Workshop 1

1. Introduction to Social Media Tools and their Implications for Jewish Day Schools Presented by Lisa Colton, Founder & President Darim Online Lisa@darimonline.org 434.977.1170 http://slidesha.re/*******

2. WORKSHOP GOALS Get comfortable Get confident Build vocabulary Learn from others & teach others! No apologies Think tachlis and big picture Make the most of the opportunity! Know we’ve got your back for 6 months!

4. RELATIONSHIPS

5. Ambient Awareness See NYTimes Article “Brave New World of Digital Intimacy” Sept 7, 2008 JewPoint0.org blog post, including link to the article: http://bit.ly/MqtCw “Right now is the largest increase in expressive capability in human history.” - Clay Shirky on TED

6. Our Facebook Experience Who’s got a personal profile page? Who uses it at least weekly? Who’s got a Facebook Page for their school? Anyone using a Facebook Group?

7. STARTING…

8. News Feed

9. Personal Profile

10. Friend Lists & Privacy

11. Listening on Facebook

12. Tagging When someone tags you, you’re notified and it shows up on your wall

13. Tagging

14. Facebook Pages

15. Facebook Pages

16. What is this Facebook Page achieving?

17. How about these?

18. UserGeneratedContent

19. Facebook Usernames

20. Facebook Groups

21. Our Facebook Group! Your Questions & Reflections Go Here! Your Photo Goes Here! You’ll find a link to our group here

22.

23. What are your audience’s goals?What is the STRATEGY to reach these goals? Determine the specifics of the TECHNOLOGIES you’ll use. Implement, measure, refine!

24.

25. Quick Reflections