Business' human resources departments are typically slow to adapt social business practices into their recruitment and hiring processes. Hopefully this short presentation will encourage some businesses to take this "calculated" leap of faith!!

1. Social Media in Human Resources By David Martin dwmartin@gmail.com @davebillmarty on Twitter

2. Traditional HR Recruitment Statistics 59 days = avg. time to fill & start position 18-20% of salary = avg. cost to hire employee 20-30% of salary = avg. fees for executive recruitment services $1,600 = avg. advertising costs per position filled $17.5 billion = $ spent in U.S. last yr for recruitment services http://www.e-hresources.com/Samples/sample8.html http://bidstaff.wordpress.com/2008/04/28/executive-recruiting-fees/ http://trsplusonline.com/white-papers.php

3. Who would you rather deal with ?

4. NOT buildings or logos!! People want to interact with humans. . .

8. 300 million + users Average age 27 58% of users make more than $60k 43% College/Grad educated 46% Male / 54% Female Create fan page to interact Great for SEO Promote events

10. Average age 40

11. 68% of users make >$60k

13. Most Businesses Slow to Change Less than 1 in 3 businesses have a social media policy Less than 1 in 10 businesses have conducted social media training

14. Reasons Companies AREN’T Using Social Media: 51% of companies fear lower employee productivity 49% of companies fear a damaged reputation 80% of executives view social media as a liability 18% of executives link results of social media campaigns to an increase in revenues

15. Reasons Companies AREUsing Social Media: Cost-effective marketing and hiring channel Improved customer service Better internal and external communications Transparent brand image Increases sales Helps train and retain talent Leverages talent by “showing off” your employees

17. Reputation damageCreate a smart use policy and engage your employees

18. How Should a Biz Respond to Social Media? Don’t hide. Instead: Embrace it, Engage it Don’t ignore it. Don’t ban it. Human resources professionals understand that social media isn’t going away…The challenge is integrating an effective strategy at every level of the organization