Are you trying to improve the App Store rating of your app? Do you already have a high App Store rating, but you want to maintain it? Either way, these 5 tricks will help! http://www.Appboy.com

1. 5
TRICKS TO GET
MORE 5-STAR
RATINGS IN THE
APP STORE

2. GETTING USERS TO REVIEW
YOUR APP IS HARD.
There’s an art to it.

3. FIRST, 4 STEPS TO REVIEW AN APP
1
2
3
4
Be cognizant of the fact that the app review process
(iOS process illustrated above) isn’t a single step, nor
is it really straightforward for users. There will be
abandonment.

4. NOW THAT THAT’S OUT OF THE
WAY…
Here are 5 tricks for you

5. TARGET YOUR POWER USERS
Use Appboy’s advanced filtering system to
target your power users, who have the highest
likelihood of giving you a 5-star rating.
1

6. UTILIZE AN IN-APP NEWS CARD
2
RATE US!
CLICK HERE!
Help others find our app!
When you rate the app, it helps us in the App
Store rankings and surfaces our app quicker,
so that other people like YOU can find the app.
Please help others find us and leave a review!
I want to help and rate your app NOW!

7. UTILIZE AN IN-APP MESSAGE
A non-intrusive, targeted in-app slide-up
message gets great results when asking for
ratings.
3

8. CAPITALIZE ON USER FEEDBACK
When a user gives you positive feedback in-app,
ask them to share it on the App Store too.
4

9. A/B TEST RATINGS PROMPTS
Change the copy of your in-app ratings prompt
in 6 different ways, and choose the message
with the highest click rate.
5

10. FINAL THOUGHTS
Make sure you display your ratings prompt TO THE
RIGHT AUDIENCE (i.e., Power Users) and AT THE
RIGHT TIME
Utilize a messaging medium for the ratings
prompt that is MINIMALLY INTRUSIVE
TEST your different ratings prompts to see
which converts best and drives the most ratings

11. FOLLOW ME ON TWITTER!
@APPBOYDAVE
APPBOY.COM