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ENTREVISTAS Y DEBATES DEL
    GRUPO DE DISCUSIÓN



A     PARTIR     DE     ENTREVISTAS
ESTANDARIZADAS SE DESARROLLAN LAS
SEMIESTRUCTURADAS Y NARRATIVAS
ENTREVISTAS DE GRUPO
        DE SEIS A OCHO PERSONAS CON
 UNA DURACIÓN DE UNA HORA Y MEDIA O
DOS HORAS AQUI EL ENTREVISTADOR DEBE
  SER FLEXIBLE, OBJETIVO, EMPATICO,
     PERSUASIVO Y BUEN OYENTE
●   DEBATES DE GRUPO
SE   UTILIZAN   COMO   LAS FUENTES
CENTRALES DE CONOCIMIENTO Y ES
APLICADO SOLO EN CAMPOS COMO LA
INVESTIGACIÓN DE MERCADO
●   RAZONES PARA UTILIZARLOS

            LAS OPINIONES SE PRODUCEN,
EXPRESAN E INTERCAMBIAN EN LA VIDA
COTIDIANA.
LAS OPINIONES QUE NO SON ADECUADAS
NO SE COMPARTEN SOCIALMENTE O SON
EXTREMAS.
SE       RECONSTRUYEN         OPINIONES
INDIVIDUALES.
●   LOS GRUPOS

    PUEDEN ENCONTRARSE HOMOGENEOS Y
    HETEREOGENEOS.
PROBLEMAS AL REALIZAR EL
           METODO
●   ACOMODARSE A LA DINAMICA DEL GRUPO
    Y DIRIGIR AL MISMO TIEMPO EL DEBATE
    PARA INTEGRAR A TODOS LOS
    PARTICIPANTES
documento de prueba 123 david
documento de prueba 123 david

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documento de prueba 123 david

  • 1. ENTREVISTAS Y DEBATES DEL GRUPO DE DISCUSIÓN A PARTIR DE ENTREVISTAS ESTANDARIZADAS SE DESARROLLAN LAS SEMIESTRUCTURADAS Y NARRATIVAS
  • 2. ENTREVISTAS DE GRUPO DE SEIS A OCHO PERSONAS CON UNA DURACIÓN DE UNA HORA Y MEDIA O DOS HORAS AQUI EL ENTREVISTADOR DEBE SER FLEXIBLE, OBJETIVO, EMPATICO, PERSUASIVO Y BUEN OYENTE
  • 3. DEBATES DE GRUPO SE UTILIZAN COMO LAS FUENTES CENTRALES DE CONOCIMIENTO Y ES APLICADO SOLO EN CAMPOS COMO LA INVESTIGACIÓN DE MERCADO
  • 4. RAZONES PARA UTILIZARLOS LAS OPINIONES SE PRODUCEN, EXPRESAN E INTERCAMBIAN EN LA VIDA COTIDIANA. LAS OPINIONES QUE NO SON ADECUADAS NO SE COMPARTEN SOCIALMENTE O SON EXTREMAS. SE RECONSTRUYEN OPINIONES INDIVIDUALES.
  • 5. LOS GRUPOS PUEDEN ENCONTRARSE HOMOGENEOS Y HETEREOGENEOS.
  • 6. PROBLEMAS AL REALIZAR EL METODO ● ACOMODARSE A LA DINAMICA DEL GRUPO Y DIRIGIR AL MISMO TIEMPO EL DEBATE PARA INTEGRAR A TODOS LOS PARTICIPANTES