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Leveraging Social Media David Strom SLU March 2010 [email_address] (c) David Strom (310) 857-6867 http://strominator.com
Agenda ,[object Object],[object Object],[object Object],(c) David Strom (310) 857-6867 http://strominator.com
Check them all daily ,[object Object],[object Object],[object Object],[object Object],(c) David Strom (310) 857-6867 http://strominator.com
Build audience slowly ,[object Object],[object Object],[object Object],(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
Facebook makes it hard sometimes (c) David Strom (310) 857-6867 http://strominator.com
Facebook “marriage” (c) David Strom (310) 857-6867 http://strominator.com
Other no-nos ,[object Object],(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
Twitter for instant notification (c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
Two worthwhile books (c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
Do’s ,[object Object],[object Object],[object Object],[object Object],(c) David Strom (310) 857-6867 http://strominator.com
Don’ts ,[object Object],[object Object],[object Object],[object Object],[object Object],(c) David Strom (310) 857-6867 http://strominator.com
Join Groups (c) David Strom (310) 857-6867 http://strominator.com
Here are just a few in the area (c) David Strom (310) 857-6867 http://strominator.com
Claim a Public Profile URL (c) David Strom (310) 857-6867 http://strominator.com
Should you pay for it? (c) David Strom (310) 857-6867 http://strominator.com
Build your workflow (c) David Strom (310) 857-6867 http://strominator.com
Twitter connection ,[object Object],[object Object],(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
(c) David Strom (310) 857-6867 http://strominator.com
Productivity tools ,[object Object],[object Object],[object Object],(c) David Strom (310) 857-6867 http://strominator.com
Promotions/links important (c) David Strom (310) 857-6867 http://strominator.com
Pixelpipe.com covers: (c) David Strom (310) 857-6867 http://strominator.com

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S L U Social Media

Notes de l'éditeur

  1. This is a big fear -- on Facebook you have the option to indicate all sorts of personal things, including your sexuality, your politics, and religion. Some of the answers are pretty whisical, as Buddy Brown is the name of this fellow’s dog. And I am not sure what the Republican Party of the Virgin Islands has to do with anything.
  2. Dell found out about a keyboard problem from Tweets on one of their Netbooks and fixed it as a result
  3. companies w/ own Twitter page. This is another notification system, better than email because it can reach people’s cell phones via text messages, so it is even more immediate than IM. started by a single person within the company who now has the job responsibility to check the feed and resolve any customer complaints You can resolve ticketing issues with Southwest, banking fees with Bof A, or even keep track of the latest community alerts from the LA Fire Department!
  4. Inuit finds customers of its competitors via Twitter and then sends them offers to try their services
  5. They make use of a service called Webpartner that automatically collects interested Twitterers in the DC area to market their service
  6. business.twitter.com
  7. Shel Israel’s Twitterville Laura Fitton (pistachio consulting) Dummies book
  8. And use it on your resume!
  9. “ Reserve” your name for LinkedIn, Facebook, Twitter, email lists, and other places around the Internet
  10. Twitter > LinkedIn status, only can use one Twitter account per Lin account
  11. Best sites: VideoJug.com, 5min.com, and Viddler.com -- the Backup Exec video got 700 views from these three sites in two weeks alone