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Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Darci McKittrick | dmckittrick@invacare.com
Head of Innovation Management EMEA
Innovation Prototyping:
Learning by Doing, Failing, Improving
Innovation
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
• Why should you listen to me?
• What is Prototyping?
• Why Prototype?
• What should I build?
• Can you give me some examples?
• Try It!
• A Tool to help
Why are we here?
2
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Invacare:
Exciting customers with innovation
3 Innovation
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Where to Start:
Get Out of the Building
4 Innovation
Jobs to Get Done
What:
Diary Studies
Observations
User Interviews
Pains
User Needs
How:
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
What Next:
Dream, Test, Iterate
5 Innovation
Transfer Lever
Cut-Out
Backrest
Folding
Mechanism
Handrim
Access
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
But first….
A Test!
6 Innovation
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Prototyping for Innovation:
2 Reasons Why
7
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability8
Prototyping for Innovation:
What to build?
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Prototyping for Innovation:
Some Examples
1. Bariatric Wheelchair
• Case Study
• Physical Prototype
• Website
• Advertising Material
9
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Bariatric Chair
Physical Prototype
10
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Bariatric Chair
Ad Campaign & Website
11
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability
Bariatric Chair
Advertising Material
12
Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability13 Innovation

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Innovation and prototyping

  • 1. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Darci McKittrick | dmckittrick@invacare.com Head of Innovation Management EMEA Innovation Prototyping: Learning by Doing, Failing, Improving Innovation
  • 2. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability • Why should you listen to me? • What is Prototyping? • Why Prototype? • What should I build? • Can you give me some examples? • Try It! • A Tool to help Why are we here? 2
  • 3. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Invacare: Exciting customers with innovation 3 Innovation
  • 4. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Where to Start: Get Out of the Building 4 Innovation Jobs to Get Done What: Diary Studies Observations User Interviews Pains User Needs How:
  • 5. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability What Next: Dream, Test, Iterate 5 Innovation Transfer Lever Cut-Out Backrest Folding Mechanism Handrim Access
  • 6. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability But first…. A Test! 6 Innovation
  • 7. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Prototyping for Innovation: 2 Reasons Why 7
  • 8. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability8 Prototyping for Innovation: What to build?
  • 9. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Prototyping for Innovation: Some Examples 1. Bariatric Wheelchair • Case Study • Physical Prototype • Website • Advertising Material 9
  • 10. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Bariatric Chair Physical Prototype 10
  • 11. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Bariatric Chair Ad Campaign & Website 11
  • 12. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability Bariatric Chair Advertising Material 12
  • 13. Confidential | For internal use only Integrity | Innovation | Leadership | Excellence | Accountability13 Innovation