In this presentation Abu from PlentymarketsUK talks about expanding into Europe. Abu’t talk focused on considering best performing countries, logistics, returns and language.

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Borderless E-Commerce

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Agenda
1. Global E-Commerce Market
2. Country considerations
3. Payment / Currency
4. Logistics
5. Languages
6. Returns
7. Recommendation

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Global E-Commerce

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B2C E-Commerce Turnover
in bn £
0
100
200
300
400
500
600
700
800
900
2014 2015 2016
UK
Europe
Worldwide

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Countries

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Country consideration
• European Union countries
• Low Language barrier
• Good infrastructur
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Payment / Currency

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Payment / Currency
• Different preferences
• Exchange rates hard to predict

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Logistics

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Logistics
• higher shipping costs
• longer transport time
• Warehouse overseas an option

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Returns

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Returns
• Returns can cost more than margin
• In-Country service provider

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Recommendation

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My recommendation
• Start in a country with the same
customs or language
• Sort logistics beforehand
• Use already available resources

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Thank you for your attention!