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TOP - Value based knowledge company



"... any business enterprise has two -
 and only these two - basic functions:
       marketing and innovation"
             (Drucker 1954)



                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company



"... any business enterprise has two -
 and only these two - basic functions:
       marketing and innovation"
             (Drucker 1954)



                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company
• Managing Director & Co-owner of TOP

• 25 persons (still growing) : BSc / MSc / PhD

• Private business oriented R&D&I service provider

• 60% (fresh-convenience) food producers,
  40% equipment manufacturers (OEMs)

• Novel technology @ industry scale

• ‘Real’ food applications & Introduction’s
                  ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
Part of Best Life Sciences Incubator 2011




                  ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company



• Food Design

• Process Development

• Innovation Management


                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
How new preservation will change the industry




                                         >> 2 months
 Longer shelf-life:
      Quality
  Pascalisation
        Taste
       Health
    PurePulse
     Nutrition
                      < 10 days
AMAP & PermaChill



                  Shelf Life (days or months)



                                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP – Technology platforms


• Pascalisation (HPP)

• PurePulse (PEF 2.0)

• (E)MAP/AMAP

• Mild & Quick heating (RF, MW)

                 ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
Titanic : 4 km diepte, Druk : 40 MPa




                   ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
Pascalisation
ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP - Value based knowledge company




                ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
PurePulse (PEF 2.0) : cold preservation




                  ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
How new preservation will change the industry

                                                AMAP




                  ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
How new preservation will change the industry




                                      AMAP
                  ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
How new preservation will change the industry




                                       >> 2 months
     Quality                                                             Better Quality
       Taste
                                                                             PATS
      Health
    Nutrition
                    < 10 days                                          IQD / mild drying
                                                                             ……

                Shelf Life (days or months)



                              ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012
TOP – Technology platforms – 2011-2016


• NExT (mild chromatographic extraction)
• PATS (novel sterilisation)
• EM-Heating (continues sterilisation)
• IQD (Mild Drying)
• 3D printing of food
•……


                 ir. Wouter de Heij +31.6.55765772   -   TOP b.v.   -   © 2012

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Presentation @ Koppert Cress / Rob Baan / Japan

  • 1. TOP - Value based knowledge company "... any business enterprise has two - and only these two - basic functions: marketing and innovation" (Drucker 1954) ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 2. TOP - Value based knowledge company "... any business enterprise has two - and only these two - basic functions: marketing and innovation" (Drucker 1954) ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 3. TOP - Value based knowledge company • Managing Director & Co-owner of TOP • 25 persons (still growing) : BSc / MSc / PhD • Private business oriented R&D&I service provider • 60% (fresh-convenience) food producers, 40% equipment manufacturers (OEMs) • Novel technology @ industry scale • ‘Real’ food applications & Introduction’s ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 4. Part of Best Life Sciences Incubator 2011 ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 5. TOP - Value based knowledge company • Food Design • Process Development • Innovation Management ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 6. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 7. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 8. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 9. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 10. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 11. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 12. How new preservation will change the industry >> 2 months Longer shelf-life: Quality Pascalisation Taste Health PurePulse Nutrition < 10 days AMAP & PermaChill Shelf Life (days or months) ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 13. TOP – Technology platforms • Pascalisation (HPP) • PurePulse (PEF 2.0) • (E)MAP/AMAP • Mild & Quick heating (RF, MW) ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 14. Titanic : 4 km diepte, Druk : 40 MPa ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 15. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 16. Pascalisation ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 17. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 18. TOP - Value based knowledge company ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 19. PurePulse (PEF 2.0) : cold preservation ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 20. How new preservation will change the industry AMAP ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 21. How new preservation will change the industry AMAP ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 22. How new preservation will change the industry >> 2 months Quality Better Quality Taste PATS Health Nutrition < 10 days IQD / mild drying …… Shelf Life (days or months) ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012
  • 23. TOP – Technology platforms – 2011-2016 • NExT (mild chromatographic extraction) • PATS (novel sterilisation) • EM-Heating (continues sterilisation) • IQD (Mild Drying) • 3D printing of food •…… ir. Wouter de Heij +31.6.55765772 - TOP b.v. - © 2012