2. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
Millennium
peak 2000
First Wave
(=steam)
ends
Long
depression
1873-1879 Great
depression
1929-1939
1st & 2e Oil
crisis 1974-
1980
Financial
crisis 2007-
2009
Panic of
1873
1st 2e 3e 4th 5th
Steam
Iron
Textile
Parlements
Train
Steel
Photography
Electricity
Chemistry
Cars
Petrochemistry
Electronics
Airplains
IT
Mobile
Social media
Software
3. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
1st World
War
1914-1918
2e
World War
1940-1945
Millennium
peak 2000
First Wave
(=steam)
ends
4. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
1st World
War
1914-1918
2e
World War
1940-1945
Millennium
peak 2000
First Wave
(=steam)
ends
?
5. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
1st World
War
1914-1918
2e
World War
1940-1945
Crisis
2035-2045
Millennium
peak 2000
6th Wave
peak 2030-
2035
First Wave
(=steam)
ends
Health (care) & Vitality
Fresh (convenience)
Personal technology
Self medication & self-care
Distributed & democretized
Micro and nanotechnology
Sustainable / Ecologic
Cradle2Cradle
Environmental protection
Nature & IT merged
Epigenetics
Personal health monitoring
Tribe-centric
Life sciences
Big-data
Abundancy
Smart cities
3D printing
Technology assisting our life
Personal diets & foods
Electricty based processing
Focus on the senses and emotions
6. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
“Any business enterprise has
two - and only these two –
basic functions:
marketing and innovation”
(Drucker 1954)
41. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
Partners – CWP with
PurePulse (PEF 2.0)
PurePulse
42. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
Naturalicious embraces today’s
health food rage by “being prepared
for the future now” :
•real and pure ingredients;
•no preservatives,
•offering the best all raw foods and
fruit and vegetable juices;
•utilizing cutting edge technologies to
kill all the pathogens;
•leaving all the natural goodness
inside.
To us health is not alchemy, health is
a science : HI-TECH –HEALTH
53. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
Who will be the next Einstein,
the next Jobs or Brandson
54. www.wouterdeheij.nl - The Future of Food - 6th
Wave group
The next Einstein is probably a network
(tribe) of extraordinary, creative, innovative
and smart people that will see ‘the weak
signals’ of hope and solution for this
ordinary but rapidly changing world.
These new Einsteins …