1. B2B Email Marketing does it Work
with the Conservative British
Consumer?
1 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

2. B2B email marketing
B2B Email Marketing Does it Work With the Conservative
British Consumer?
Email marketing in the UK and America works. No matter what many people would have you believe?
Three of the most active buying countries when it comes to internet marketing are the United States and
Canada followed closely by the United Kingdom and Australia.
With local search marketing becoming important many UK business owners are sceptical at building a
database through email and then marketing to their subscribers.
Let’s look at some local UK facts. Over 80% of UK home owners actually search online for service
providers. Over 17p in every UK pound is spent online. Facebook and LinkedIn marketing grew by over 50
per cent during 2009. Overall online growth was over 35 per cent.
So savvy UK business owners can make a huge impact by getting in front of more potential new clients
than ever. Creating a targeted database that they can then market to.
Human psychology and buying patterns does differ across the globe.
Though in reality not that much. We are all motivated either by pain or pleasure. It does not matter if
you live in Wigan or West- Springfield. These are basic human motivations.
Email marketing in the UK is definitely enhanced by the brits Favorite social network, that is Facebook.
An interesting fact is that there are now approximately 19 million face book users in the UK out of an
estimated population of 60 million. That is over a third of the UK population all visiting one site.
A social network site where it is possible to connect with thousands of people has a fan page, and build
an email database. In a friendly non-threatening atmosphere where a relationship can be built in a very
2 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

3. subtle way. In fact facebook encourages us as users to connect with people we might just know or have a
connection with.
So if you are a UK business that wants to leverage themselves online email marketing and social media
could be an easy and productive answer for you.
Best Wishes
Denise and Sharon
3 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

4. About Fast Track Your Sales
We are a web marketing company based in the UK we help our clients get more sales
leads.
We provide a range of services:
 Marketing and Sales Strategy
 Product Launch Planning and implementation
 Copywriting
 Sales letter creation
 Lead Generation Website
 Affordable Websites
 SEO
 Social Media Marketing
To find out more either email us or call us at the numbers below
Email: support[at]fasttrackyoursales[dot]co.uk
Tel: 08452570073
4 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk