JustFab leveraged Pulse Ambassadors to manage and scale their brand ambassador program. JustFab's Fabshionista Circle has created a branded community experience for their best digital influencers to create high-quality, product relevant, authorized user generated content for their digital marketing. Download Case Study Here: http://bit.ly/AmbassadorCaseStudy

1. ReadyPulse Case Study
Brand Ambassador Program SHARE:    
99  53 
readypulse.com Case Study: Brand Ambassador Program
Fabshionistas Stay on Trend with Pulse Ambassadors

2. About
JustFab
JustFab was founded in 2010 to provide
women all over the world with an engaging
and personalized shopping experience at an
affordable price point. Members of JustFab
receive a personalized, curated shopping
experience and style advice from
consultants and experts. JustFab members
receive a customized box of shoes,
handbags, jewelry, and denim each month.
By shopping at justfab.com you can save
time and money shopping for the latest
trends. The JustFab Inc. portfolio also
includes FabKids, ShoeDazzle, and Fabletics
reaching over 35 million members
worldwide.
readypulse.com Case Study: Brand Ambassador Program
Fabshionista Circle
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3. SHARE:    Challenge
Recognize
&
Incentivize
Fabshionistas
Collect
High Quality
Content
Manage Brand
Ambassador
Program in a
Branded Community
Experience
Generate
Social Buzz
Prior to leveraging Pulse
Ambassadors, JustFab was faced with
the overwhelming task of manual
management of their brand
ambassador program. For multiple
years, the JustFab team spent
resources in Excel documents and
email chains of social links. JustFab
launched the Fabshionista Circle to
enable their best customers be
highly engaged wtih the brand, and
with each other. It wasnt long before
they realized that manual
management of the program was
hindering the growth of the
Fabshionista community.
readypulse.com Case Study: Brand Ambassador Program
Fabshionista Circle
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4. Solution
JustFab leveraged Pulse Ambassadors to manage and scale their exclusive, invite only brand ambassador
program.
4. Measure
2. Activate
1. Recruit
3. Amplify
readypulse.com Case Study: Brand Ambassador Program
Fabshionista Circle
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5. “For some time, we have been in search
of a tool to help us manage our brand
ambassador program initiatives and
success metrics more effectively. The
Pulse Ambassadors portal has allowed us
to ditch the Excel spreadsheets, and
create a scalable program that allows us
to track, monitor, and measure our brand
ambassadors activity.”
readypulse.com Case Study: Brand Ambassador Program
- Claudia Vine, JustFab Community
Relations Senior Manager
Fabshionista Circle
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6. Content Commerce
Case Study Download
Download
Content Commerce
Case Study
CASE STUDIESResults
Influenced Revenue
14X
72%Engagement
Average
Participation
Message
Open Rate
Authorized
Photos/Videos
Fabshionistas
35%71%
209 700
Quarter 1
60 Days
6 Campaigns
2 Surveys
readypulse.com Case Study: Brand Ambassador Program
Fabshionista Circle
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7. SHARE:     PULSE MARKETING SUITEAbout
ReadyPulse
Ready. Aim. Fire!
Ready to change the face of your marketing? ReadyPulse is a content commerce company that helps brands like yours
drive commerce with 100% authorized, high-quality, relevant social user generated content. Pulse Marketing Suite, our
patented content commerce platform, puts your best customers at the front and center of your marketing campaigns.
Our unique algorithm scores content from hashtags, Facebook, Twitter, Instagram, YouTube and your website. Use Pulse
Score to filter out content distractions, and pinpoints the 1% of photos and videos that will hit your target audience’s
bull’s-eye.
Aim to increase your ROI by 15x! Leave the models behind, and bring your customers to the front and center.
Leveraging authentic content, from your best customers increases ROI for new product launches, and eCommerce site
sales!
Fire away! Give content commerce a shot, request a demo at readypulse.com!
Set up your shot with ReadyPulse, and hit your target audience’s bull’s-eye again and again
readypulse.com
contact@readypulse.com
@readypulse
Pulse Stories
Pulse
Ambassadors
Pulse
Analytics
DEMO
DEMO
DEMO
readypulse.com Case Study: Brand Ambassador Program
Fabshionista Circle
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