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Streaming Media For Investor relations

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A presentation done for Streaming Media for Organisations (November 2009), Johannesburg. The presentation deals with streaming concepts and future possible uses when conducting investor relations.

Publié dans : Business, Économie & finance
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Streaming Media For Investor relations

  1. 1. Streaming to build your investor relations Derek Abdinor November, 2009
  2. 3. <ul><li>Work at Ince.motiv </li></ul><ul><li>Ince.motiv partnered with Corpcam for webcasting solutions since 2002 </li></ul>
  3. 4. Pitch Technical delivery Company communications (Marketing, IR, PR, Comms, Business channels) Consumer Shareholder
  4. 5. Investor relations <ul><li>a strategic management responsibility that integrates finance, communication, marketing and securities law compliance to enable the most effective two-way communication between a company and the financial community which ultimately contributes to a company's securities achieving fair valuation. </li></ul>
  5. 6. Investor relations <ul><li>a strategic management responsibility that integrates finance, communication, marketing and securities law compliance to enable the most effective two-way communication between a company and the financial community which ultimately contributes to a company's securities achieving fair valuation. </li></ul>
  6. 7. The essence of IR <ul><li>Communication by management to the investment community </li></ul><ul><li>What are you doing with my money? </li></ul>
  7. 8. King Report on Governance “the King III Code” (2009) <ul><li>8.2.4 The board should consider not only formal, but also informal, processes for interaction with the company’s stakeholders </li></ul><ul><li>8.5.2 Communication with stakeholders should be in clear and understandable language </li></ul>
  8. 10. Investment community <ul><li>Traditional protocols </li></ul><ul><li>Yet at the same time seeking competitive advantage - information </li></ul>
  9. 11. Most influential shareholders <ul><li>Traditionally in Cape Town </li></ul><ul><li>Investment analysts society </li></ul>
  10. 12. Investment analyst presentation
  11. 13. Profile <ul><li>Main board </li></ul><ul><li>Foreign audience </li></ul><ul><li>Services which stream interviews to Bloomberg and Reuters terminals </li></ul>
  12. 14. Foreign investment <ul><li>R71.8 billion 2009 year to date (nett purchasers) </li></ul><ul><li>JSE total market cap R5.7 trillion </li></ul>
  13. 15. The role of the analyst <ul><li>To make forecasts on the profitability of investing in a company – for its own market agenda or those of its clients </li></ul><ul><li>Include financial journalists </li></ul><ul><li>The problem of coverage and ranking </li></ul>
  14. 16. Information habits
  15. 18. Media habits <ul><li>Individual preferences: </li></ul><ul><li>Media creators </li></ul><ul><li>Operators </li></ul><ul><li>Users </li></ul><ul><li>Digital natives </li></ul>
  16. 19. Media channels
  17. 20. Media channels
  18. 21. Aggregators
  19. 22. Aggregators
  20. 23. The obvious benefits of streaming <ul><li>Location independent </li></ul><ul><li>Visual </li></ul><ul><li>Possible archive for on-demand </li></ul><ul><li>Broadcast or narrowcast </li></ul>
  21. 24. Technical <ul><li>Venue should have ISDN </li></ul><ul><li>Webcast can integrate with TV broadcast (eg: Summit TV) </li></ul><ul><li>Webcast output – Windows Media </li></ul><ul><li>Audio (slides and audio) or Video (streaming audio/video and slides) </li></ul>
  22. 25. Industry growth
  23. 26. The burden <ul><li>Cost is brought unto the shareholder </li></ul><ul><li>Internal management by: Company Secretary/marketing/IR/Legal </li></ul>
  24. 28. Current
  25. 29. Results announcements
  26. 30. Deals
  27. 31. Deals
  28. 32. Future?
  29. 33. Stakeholders - parastatals
  30. 34. Stakeholders - staff
  31. 35. Interviews and dark sites
  32. 36. Investor days
  33. 37. AGMs <ul><li>8.2.3 The board should encourage shareholders to attend AGMs (King III) </li></ul>
  34. 38. Conference calls <ul><li>Either replace with webcast </li></ul><ul><li>Stream management on the call </li></ul>
  35. 39. Corporate channel
  36. 40. <ul><li>Questions </li></ul>

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