Understanding Instagram for your business

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In this session we looked at the worlds largest photo sharing site, Instagram as well as touch on other popular social networks like Twitter and Google Plus. Skills you will gain during our time together are: - Understanding of how Instagram works - How to develop content through your guests - Why hashtags are important for your business and how to use them strategically Join Despina Karatzias from Institute of Excellence on other networks: Twitter: www.twitter.com/desikaratzias Facebook: www.facebook.com/despinakaratzias Google+: https://plus.google.com/+DespinaKaratzias Instagram: https://instagram.com/desikaratzias/ LinkedIn: https://au.linkedin.com/in/despinakartzias Pinterest: https://www.pinterest.com/desikaratzias/ YouTube: https://www.youtube.com/user/despinakaratzias Join Your Tourism Excellence Facebook Group: https://www.facebook.com/groups/1421741554754291/

Business

What we will cover:
• Why Instagram?
• Understanding how Instagram
works

What we will cover:
• Why Instagram?
• Understanding how Instagram
works
• How to develop content through
your guests

What we will cover:
• Why Instagram?
• Understanding how Instagram
works
• How to develop content through
your guests
• Defining hashtags

What we will cover:
• Why Instagram?
• Understanding how Instagram
works
• How to develop content through
your guests
• Defining hashtags
• Develop a #Hashtag strategy

Benefits of joining Tourism
Tribe:
• Part of a community of over 300 tourism busin
• 24/7 access to digital marketing
resources, training and experts
• Participate in online training sessions
exclusive to members
• Opportunities to network and collaborate

Visuals are
processed
60,000x
faster than text

TOURISM AUSTRALIA
#SeeAustralia
#RestaurantsAustralia
INTERNATIONAL WOMENS DAY
#IWD2016
#PledgeForParity

NEXT STEPS:
http://www.tourismtribe.com/checkup/

Understanding Instagram for your business

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Understanding Instagram for your business

6. What we will cover: • Why Instagram?

7. What we will cover: • Why Instagram? • Understanding how Instagram works

8. What we will cover: • Why Instagram? • Understanding how Instagram works • How to develop content through your guests

9. What we will cover: • Why Instagram? • Understanding how Instagram works • How to develop content through your guests • Defining hashtags

10. What we will cover: • Why Instagram? • Understanding how Instagram works • How to develop content through your guests • Defining hashtags • Develop a #Hashtag strategy

11. What we will cover: • Why Instagram? • Understanding how Instagram works • How to develop content through your guests • Defining hashtags • Develop a #Hashtag strategy • Time saving tips to measure and engage

12.

13. www.tourismtribe.co m

14. Benefits of joining Tourism Tribe: • Part of a community of over 300 tourism busin • 24/7 access to digital marketing resources, training and experts • Participate in online training sessions exclusive to members • Opportunities to network and collaborate

15. WHY INSTAGRAM?

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20. Visuals are processed 60,000x faster than text

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31. HOW DOES INSTAGRAM WORK?

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58. DEFINING #HASHTAGS

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60. TOURISM AUSTRALIA #SeeAustralia #RestaurantsAustralia INTERNATIONAL WOMENS DAY #IWD2016 #PledgeForParity

61. LET’S DIVE IN…

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67. TIME SAVING TIPS TO MEASURE AND ENGAGE

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86. QUESTIONS?

87. NEXT STEPS: http://www.tourismtribe.com/checkup/

Understanding Instagram for your business

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