1362405379 newer community based initiatives to detect diabetic neuropathy early
1. Newer Community BasedNewer Community Based
Initiatives to Detect DiabeticInitiatives to Detect Diabetic
Neuropathy, EarlyNeuropathy, Early
Madhav OzaMadhav Oza
Marketing ManagerMarketing Manager
Nicholas Piramal India Ltd.,Nicholas Piramal India Ltd.,
MumbaiMumbai
2. Early Detection of DiabeticEarly Detection of Diabetic
Neuropathy ???Neuropathy ???
•Prevention of progression at least can be
instituted through early detection
• Prevention of ulceration, gangrene and
amputation can be instituted
•Delayed diagnosis at a painless stage common
•Prevalence large nearly 60 to 90% as
sophistication of detection increases
3. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Factors influencing early detection:
•Awareness
• Testing method
• Man power
• Platform to attract high risk individuals
• Enthusiasm of health care providers
4. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Awareness:
•Doctors
o Increased substantially due to efforts of DFSI and NNEF
o Demonstrate…how easy is the detection process!!!
•At Risk People
o Massive task
o Use of innovative/interactive tools (foot mats)- more
effective
5. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Selection of Testing method:
•Sensitive enough to quantitate deficit and give broad
range of gradation in deficit scale
• Reproducible
• Affordable (no recurrent costs), Portable
• Widely accepted in field of diabetic polyneuropathy
7. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Man power :
• Leveraging Services of 180 Territory Managers -
Diabetes Business of Nicholas
o Erstwhile Boehringer Mannheim team
o Trained in conducting & reporting neuropathy testing
• Dedicated Task Force of 20 people
8.
9. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Enthusiasm of health care providers:
o Guidance of Dr.Sanjeev Kelkar, Dr.Arun Bal
o Building partnerships with Local Health Care
Team
10. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Platform to screen high risk people:
•Started with screening in clinical settings
• Culminated into Community Screening Programs
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14. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Community Screening Programs:
o Participation in Diabetic Exhibitions by Novo Nordisc
Education Foundation
o Community/Charitable Hospitals - Jain/Bohri Muslim hospitals
o State/Central Govt. Employees Hospitals (Railways, Police
force etc.)
o Places of worship – Temples, Mosques
o Corporates – Indian Oil, etc.
o Collaborating with NGO’s
15. Detecting Diabetic Neuropathy EarlyDetecting Diabetic Neuropathy Early
Current Level of Effort:
• 250 in-clinic/community screening programs every month
• Spread across the country involving at least 20 people with
diabetes/program
5000 Patients/Month
Our Experience:
• Average detection rate (VPT > 15 volts): 20%
18. Detecting Diabetic Neuropathy Early
Patient Screening Data : Feb-Jul’04
New Doctors’ Coverage Data
Feb-04 Mar-04 Apr-04 May-04 Jun-04 Jul-04 Total
North 60 18 22 34 45 52 42 213
West 46 23 29 32 36 35 45 200
East 31 5 4 5 10 20 18 62
South 68 32 45 50 55 62 62 306
Total 205 78 100 121 146 169 167 781
Zone TBMs
New Clinical Practitioners
Close to 800 New Doctors Participation
19. Challenges…Challenges…
•High risk population – 40 million
people with diabetes
•Early detection of diabetes
•Reaching out to people in district/semi-
district locations
• Reaching out to low socio-economic
strata of urban diabetes population