2. it generates sales and business
immediately
Business and sales
with the help of facebook ads we can
easily retarget the audiences and covert
them to buy the products
Retargeting people
increasing brand interest among the
peoples just by showing yours product
ads on their feeds
Increasing brand interest
why
Facebook ads
Facebook ads are one of the very
easy and effective ways to reach
people
3. Anyone can use our Facebook
ads manager
Accessibility
Users can easily target thier
audiences and payment methods
are quite very easy
Convenience
We set our budget according to
what we need and what we
target
Cost-effective
Facebook admanager
With the help of Facebook ads manager we can target and
retarget audiences and set our campaign with in the budget
4. Why Facebook ads need?
These are our target customers
Any person who needs an easy way to target
and make a sale or reach them
Individuals
Companies that sell goods or services and need
an immediate sales facebook ads is best
Small to medium businesses
6. Major types of Facebooks Ads
Link ads
Boost Ads
Page like ads
01
02
03
Carousel ads
Video ads
04
05
7. Link ads
Facebook link ads are single image advertisements that
help promote your website, post-click landing page or
article. They can have differing placements (Feed, Stories,
Instagram, etc.), so you can use the same ads in a variety
of locations to reach a wider audience.
What is Link Ads?
• Image size: At least 1080 x 1080 pixels
• Minimum Facebook ads dimensions: 600 x 600 pixels.
Recommended file types: JPG or PNG.
Image Size, Resolution, Pixels
Direct links, or links that provide content from a third-party
web hosting provider, are allowed on Facebook ads.
What type of links facebook accept
8. Boost ads
Depending on the goal of your boosted post, you can
increase video views, link clicks to a website, post
engagement, or reach/impressions. Boosted posts are an
excellent way to increase brand awareness using a smaller
budget than you typically would with a Facebook Ad.
What is Boost Ads?
• Image size: At least 1080 x 1080 pixels
• Recommended Facebook ad aspect ratio: 1:91:1.
• Ratios from 9:16 to 16:9 are supported.
• image file types: JPG or PNG.
Image Size, Resolution, Pixels
Boosted posts are an excellent way to increase brand
awareness using a smaller budget than you typically would
with a Facebook Ad
Why Boost is used?
9. Page Like ads
It's simple: Facebook Like Ads are ads that appear in the Facebook
newsfeed for desktop or mobile users. They showcase Facebook
Pages and ask target audiences to Like the page. If the targeted
user has one or more friends who Like the advertised page, the
user will see that their friends Like the page.
What is Page like Ads?
• Image size: At least 1080 x 1080 pixels
• Recommended Facebook ad aspect ratio: 1:91:1.
• Ratios from 9:16 to 16:9 are supported.
• image file types: JPG or PNG.
Image Size, Resolution, Pixels
Images with 20% text or more could increase chances of
failed delivery
What percentage of text facebook accept
10. Carousel Ads
The carousel format lets you show two or more images and/or
videos in a single ad, each with its own headline, description, link
and call to action. You can create a carousel ad from your Facebook
Page or in Ads Manager.
What is Carousel Ads?
Minimum width and height of 600 pixels (minimum 254 x
133 pixels for Messenger Home Carousel Ads). Minimum
2 cards and max of 10 cards per Carousel Ad.
Recommended ratio is 1:1. Max image size of 30MB.
Image Size, Resolution, Pixels
The carousel ad format is available for Facebook, Instagram,
Messenger and Audience Network, and allows you to showcase up
to 10 images or videos within a single ad, each with its own link.
Does facebook allows Carousel ads?
11. Video Ads
You can create video ads from Ads Manager or boost a post that
includes a video from your Facebook Page. You can use video ads
to: Show off your product, service or brand in new ways. Use a
video to show unique features or tell your brand story.
What is Video Ads?
Facebook video ad size: Video sizes should be at least 1080 x
1080 pixels, but it's best to use the highest resolution that meets
the ratio requirements since there is no maximum resolution.
Recommended Facebook video ad format: MP4, MOV, or GIF.
What size should Facebook video ads be?
Facebook allows a 4gb single video
How Many gb requires for single video?