2. Google is a multinational, publicly-traded organization built
around the company’s incredibly popular search engine.
Google’s mission is to organize the world’s information and
make it universally accessible and useful.
Google has taken the last 10 years of systems software
research out of university labs, and built its own production
quality system.
3. It is the only search engine that has the capability to search 9
million Universal Resource Locators (URLs).
It is fast and simple to use;
it finds the most results in
less than a second.
It gained its trust among
many people.
It does not sell its results.
4. It holds the position as the dominant search engine in the
world.
It designed an infrastructure that offers a high speed search
engine tool, which keeps its users coming back for more.
It expanded to mobile phones with the Android operating
system, which delivers Google services and features as
mobile applications.
It has a competitive advantage over Facebook and Twitter.
It has built and maintained a competitive advantage based on
search engine differentiation.
5. Google provides features that include:
Weather forecasts
Stock quotes
Time zones
Maps
Personalized dashboards
7. Google Zeitgeist helps marketers know about the most
effective ways of search engine optimization (SEO)
Several strategies of search engine optimization are helpful to
attract the movement on URL links.