Presented by Nik Sharma

1. SUCCESSFULLY
LAUNCHING A
DTC BRAND
Nik Sharma
text me: 917-905-2340

2. The Mission

3. Who is Nik Sharma?

4. Double-Sided DTC Flywheel
917-905-2340

5. Double-Sided DTC Flywheel

6. chachamatcha .com

7. Media Levers
Earned Media Owned Media Paid Media
● Newspaper
● TV
● Social media
posts (UGC)
● Press
● Anything YOU
get for free
● Your website
● Your blog
● Your social
media
● Your emails
● Anything YOU
own
● Facebook/
Instagram ads
● Sponsored
articles
● Anything YOU
pay for

8. ABT — Always Be Testing
Influencers
DTC
STRATEGY
Media Planning
Media Buying
Hyper-Personalisation
CRO
Landing Pages
Creative Management
Email Management

9. ACE Model
Audiences Creative Experiences
● Audience 1
● Audience 2
● Audience 3
● Audience 4
● Audience 5
● Creative 1
● Creative 2
● Creative 3
● Creative 4
● Creative 5
● Hero landing page
● Build your bundle
● Flavor Quiz
● Listacle

10. The Field
The Old
Game
The New Game

11. Text me with any questions:
917-905-2340

12. Text me with any questions!
917-905-2340