There are so many things to consider when looking to start the optimize process of your website. Further, it should be noted that as a beginner, it is not necessary to start by buying a tool that costs a lot of money. In fact, many are surprised at just how many quality tools SEO professionals give out for free or for a small monthly fee. In this presentation we highlight 10 of the top choices for beginners. This group of tools will support your technical SEO needs such as keyword research, linking analysis etc. to other tools that help organize your data in dashboards to tools that provide social media analytics inputs.

1.
10
Must-­‐Have
SEO
Tools
for
Beginners

2. 10 Must Have SEO Tools for Beginners.
There
are
so
many
things
to
consider
when
looking
to
start
the
opAmize
process
of
your
website.
Further,
it
should
be
noted
that
as
a
beginner,
it
is
not
necessary
to
start
by
buying
a
tool
that
costs
a
lot
of
money.
In
fact,
many
are
surprised
at
just
how
many
quality
tools
SEO
professionals
give
out
for
free
or
for
a
small
monthly
fee.
In
this
presentaAon
we
highlight
10
of
the
top
choices
for
beginners.
This
group
of
tools
will
support
your
technical
SEO
needs
such
as
keyword
research,
linking
analysis
etc.
to
other
tools
that
help
organize
your
data
in
dashboards
to
tools
that
provide
social
media
analyAcs
inputs.

3. 1. MOZ
ü Keyword
Rankings
ü Open
Site
Explorer
ü TwiMer
AnalyAcs
ü Crawl
Diagnosis
ü On-­‐Page
OpAmizaAon
ü Social
AnalyAcs
ü Link
Analysis
ü Brand
And
MenAons
ü MOZ
SEO
Learning
Academy
www.MOZ.com
30
day
free
trial,
and
plans
starAng
$99/
a
month

4. 2. Majestic SEO
ü Link
analysis
ü Site
Explorer
ü Webmaster
Tools
ü Backlink
History
ü Anchor
Text
Analysis
ü Backlink
Breakdown
ü Domain
Analysis
www.MAJESTICSEO.com
Free
plans
and
premium
plans
starAng
at
$49.99/
a
month

5. 3. SEM Rush
ü Keyword
Research
ü CompeAtor
Analysis
ü Organic
Keyword
PosiAons
ü SEM
keyword
Analysis
ü Adsense
Analysis
ü Backlink
Analysis
www.SEMRUSH.com
Plans
starAng
from
$69.95/
a
month

6. 4. SEOPTIMER
ü Website
Review
ü SEO
Audit
ü HTML
OpAmizaAon
ü Body
Content
ü Internal
and
External
Links
ü Social
Media
Signals
ü HTTP
Headers
ü Domain
and
Server
Info
www.SEOPTIMER.com
Free
SEO
Tool

7. 5. Google Keyword Planner Tool
ü Keyword
Research
ü Keyword
Volume
ü Keyword
trends
ü NegaAve
keywords
hMp://adwords.google.com/
keywordplanner
Free
SEO
tool

8. 6. Google Analytics
ü SEO
ReporAng
ü Campaign
Measurements
ü In
Page
analyAcs
ü Demographics
ü User
Device
ü And
much
much
more
hMp://www.google.com/
analyAcs/
Free
SEO
tool

9. 7. DJ Reports – Dashboards
Not
really
an
SEO
tool
per
say
but
a
great
tool
to
help
organize
data
and
make
it
easier
to
analyze
and
monitor.
ü Ecommerce
AnalyAc
Reports
ü SEO
AnalyAc
Reports
ü SEM
AnalyAc
Reports
ü Social
MarkeAng
AnalyAc
Reports
ü Content
Management
ü Google
AnalyAcs
IntegraAon
ü Email
Alerts
CommenAng
ü Advice
SecAon
Print
and
Email
Report
Export
www.djreports.com
|
9
$1.99
per
dashboard/month

10. 8. Social Crawlytics
ü CompeAtor
Comparison
ü Social
Share
AnalyAcs
ü Enterprise
scale
ü Explore
Propensity
hMps://socialcrawlyAcs.com/
Free
SEO
tool

11. 9. Panguin Tool
ü Know
When
your
site
has
been
hit
by
Google
updates
ü Google
Organic
Visits
ü Landing
page
variaAons
ü Keyword
variaAons
hMp://www.barracuda-­‐
digital.co.uk/panguin-­‐tool/
Free
SEO
tool

12. 10. Buzz Equity – Chinese/Western Social Scoring
Buzz
Equity
is
a:
ü mulA-­‐language
ü mulA-­‐geography
social
scoring
(Chinese/
Western).
It
is
ideal
in
quickly
providing
insights
and
deeper
understandings
of
your
Brand;
senAment,
authorship,
locaAons
and
even
the
trending
keywords
What’s your
BE Score?
www.buzzequity.com
|
12
Free
for
Social
Search
&
Scoring
or
$19.95
per
month
for
PRO
version

13. Contact Digital Jungle
@digitaljunglecn
plus.google.com/digitaljungle
digitaljungle.com.cn/blog
weibo.com/digitaljungle
facebook.com/digitaljunglecn
pinterest.com/digitaljungle
slideshare.net/digitaljungle
info@digitaljungle.com.cn
Digital
Jungle
is
a
leading
social
influence
markeAng
agency
specializing
in
Chinese
&
Asian
content
markeAng
soluAons.
We
create
ideas,
nurture
content
and
measure
performance.
This
holisAc
approach
produces
capAvaAng
branded
stories,
compelling
social
programs
and
world-­‐class
search
markeAng
iniAaAves.