Digital Winners discusses the future of media and telecommunications. It notes that innovation is crucial as digital natives who have grown up with technology now make up the majority of consumers and entrepreneurs. The document outlines how digital technologies like smartphones, cloud computing, APIs, data analytics and the internet of things are enabling new forms of content delivery, personalization, and commerce across multiple platforms and devices. It argues that companies must innovate or risk being disrupted by more agile competitors in an increasingly connected digital world where "smart things are everywhere."
21. access action advanced data analytics advantages almost always logged in
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complete complex computing connectivity consumerization consumers content
context countries create crucial cultural customer data decentralization delivers
democratization developed devices different digital direction disrupted divide drivers
e-commerce ease easier economy education elements enabled end-to-end enter
most enabled entrepreneurs everyone everywhere evolution experience faster
financial finding flexibility future generation giants global going groove growing hard
higher hitting home huge hurdles hypotheses identified digital identity industry
internet of things king logged login longer marketplaces media medium memory
merchants middle mobile monetization digital natives near-field news open
opportunities organizational payment platform players practice proven range running
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49. «take a left
to avoid
traffic»
«here’s your
dream job» «you´re out
of beer»
Cross platform
Contextual
«call a
doctor?»
“here´s
your
news»
Seamless
Convenient
Useful
Relevant
Safe
«the fab
red dress is
on sale»
53. “A digital native is someone who has greater understanding of digital
concepts through frequent interaction with them from an early age.
Converserly, a person who is less familiar with this digital environment, who
learned to email and use social networks later in their life, is reffered to as a
digital immigrant”
[dij-i-tl ney-tiv]