You Probably Think This Citation Source Is About You, Don't You?

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Building citation sources can be the most boring, soul-destroying part of a local SEO's job. No one gets into the office and says, "I love my job. I get to submit forms today!" Break free of the form. There are hundreds of citation ideas that only rarely involve a form like webcams (not that kind), local history, sponsoring a little league team, and geocaching. Dana DiTomaso, CEO of Kick Point Inc, shows you examples of these and other smart citation ideas that you can immediately start implementing. Escape the tyranny of submitting endless amounts of name/address/phone information. We can do it!

Technologie

You Probably Think This Citation
Source Is About You, Don’t You?
by Dana DiTomaso, CEO of Kick Point, @danaditomaso

Tweet with Mozinar attendees: #mozinar

Technical problems or feedback:
Please email team@seomoz.org

HELLO FROM EDMONTON!

Photo taken November 1st. It was snowing on Hallowe’en, too.

Kick point

WHY DO CITATIONS MATTER?
“Other factors being equal, businesses with a greater
number of citations will probably rank higher than
businesses with fewer citations.”

http://getlisted.org/resources/why-citations-are-important.aspx

Kick point

LITTLE THINGS MATTER
Name, Address, Phone

SEOmoz SEOmoz Software
119 Pine St., Suite 400 400-119 Pine Street
Seattle, WA 98101 Seattle, WA 98101-1540
(206) 632-3171 (602) 812-2232

Kick point

PLUS, SUPER HIGH QUALITY STUFF!

Kick point

#RCS IS AWESOME

http://www.slideshare.net/wilreynolds/do-real-company-stuff-mozcon-2012-version

Kick point

2. SPONSOR A SPORT

http://www.oilcityderbygirls.ca/comrades.htm

Kick point

3. GIRL GUIDE/GIRL SCOUT COOKIES

Kick point

6. MEETUPS OR BOARD MEETINGS

http://adclubedm.com/events/detail/69/
http://www.meetup.com/EdmontonTheatreGoers/events/88236092/a

Kick point

7. HOST A POP-UP STORE

http://cityanddale.com/city-and-dale/2012/2/28/shop-pop-up-stores-featuring-vintage-treasures-designer-clot.html

Kick point

8. HOST A POP-UP RESTAURANT

http://www.where.ca/alberta/edmonton/unique-pop-up-dining-at-commo/

Kick point

9. GLBT FRIENDLY

http://www.glba.org/memberDirectory.aspx

Kick point

10. LANGUAGES SPOKEN

http://rochesterhba.org/rhba-directory/

Kick point

12. VENDORS

http://www.uwo.ca/finance/purchasing/suppliers.html

Kick point

13. LETTERBOXING

http://www.letterboxing.org/BoxView.php?boxnum=40532&boxname=River_Valley

Kick point

14. WEB CAMS

http://www.earthcam.com/search/ft_search.php?s1=1&term=Banff%2C+CANADA&x=0&y=0

Kick point

15. FLICKR/PICASSA/YOUTUBE

http://www.youtube.com/watch?v=uinfv-H9fKM&feature=plcp

Kick point

16. ADOPT AN ANIMAL

http://www.paigntonzoo.org.uk/get-involved/corporate-opportunities/sponsorship

Kick point

17. LOCAL HISTORY

http://historicalhamilton.com/durand/nelson-house/

Kick point

19. RACES (START YOUR OWN!)

http://www.aroundthebayroadrace.com/details.htm

Kick point

20. LOCAL EVENTS

http://www.iceonwhyte.ca/

Kick point

21. SELL TICKETS

http://arandomsampling.com/derby-milestones/

Kick point

22. MOVIE SHOOTS

http://forum.skyscraperpage.com/showthread.php?t=142051

Kick point

24. FOURSQUARE

https://foursquare.com/v/credo-coffee/4b05ca83f964a52060e322e3

Kick point

25. CUSTOMER TESTIMONIALS

I think everyone knows where this screenshot is from.

Kick point

BONUS! BUY A BULL

http://www.rodeoattitude.com/

Kick point

Q&A Time!

@danaditomaso
www.kickpoint.ca
dana@kickpoint.ca

http://seomoz.org/webinars

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You Probably Think This Citation Source Is About You, Don't You?

1. You Probably Think This Citation Source Is About You, Don’t You? by Dana DiTomaso, CEO of Kick Point, @danaditomaso Tweet with Mozinar attendees: #mozinar Technical problems or feedback: Please email team@seomoz.org

2. HELLO FROM EDMONTON! Photo taken November 1st. It was snowing on Hallowe’en, too. Kick point

3. OBLIGATORY CAT PHOTO Kick point

4. WHY DO CITATIONS MATTER? “Other factors being equal, businesses with a greater number of citations will probably rank higher than businesses with fewer citations.” http://getlisted.org/resources/why-citations-are-important.aspx Kick point

5. LITTLE THINGS MATTER Name, Address, Phone SEOmoz SEOmoz Software 119 Pine St., Suite 400 400-119 Pine Street Seattle, WA 98101 Seattle, WA 98101-1540 (206) 632-3171 (602) 812-2232 Kick point

6. WORLD’S LONGEST TO DO LIST Kick point

7. PLUS, SUPER HIGH QUALITY STUFF! Kick point

8. FORMS SUCK. Kick point

9. #RCS IS AWESOME http://www.slideshare.net/wilreynolds/do-real-company-stuff-mozcon-2012-version Kick point

10. A GUARANTEE Kick point

11. 1. BE THIS GUY Kick point

12. 2. SPONSOR A SPORT http://www.oilcityderbygirls.ca/comrades.htm Kick point

13. 3. GIRL GUIDE/GIRL SCOUT COOKIES Kick point

14. 4. HOLE IN ONE PRIZE Kick point

15. 5. EVENT SPONSORSHIP Kick point

16. 6. MEETUPS OR BOARD MEETINGS http://adclubedm.com/events/detail/69/ http://www.meetup.com/EdmontonTheatreGoers/events/88236092/a Kick point

17. 7. HOST A POP-UP STORE http://cityanddale.com/city-and-dale/2012/2/28/shop-pop-up-stores-featuring-vintage-treasures-designer-clot.html Kick point

18. 8. HOST A POP-UP RESTAURANT http://www.where.ca/alberta/edmonton/unique-pop-up-dining-at-commo/ Kick point

19. 9. GLBT FRIENDLY http://www.glba.org/memberDirectory.aspx Kick point

20. 10. LANGUAGES SPOKEN http://rochesterhba.org/rhba-directory/ Kick point

21. 12. VENDORS http://www.uwo.ca/finance/purchasing/suppliers.html Kick point

22. 13. LETTERBOXING http://www.letterboxing.org/BoxView.php?boxnum=40532&boxname=River_Valley Kick point

23. 14. WEB CAMS http://www.earthcam.com/search/ft_search.php?s1=1&term=Banff%2C+CANADA&x=0&y=0 Kick point

24. 15. FLICKR/PICASSA/YOUTUBE http://www.youtube.com/watch?v=uinfv-H9fKM&feature=plcp Kick point

25. 16. ADOPT AN ANIMAL http://www.paigntonzoo.org.uk/get-involved/corporate-opportunities/sponsorship Kick point

26. 17. LOCAL HISTORY http://historicalhamilton.com/durand/nelson-house/ Kick point

27. 18. PARADES Kick point

28. 19. RACES (START YOUR OWN!) http://www.aroundthebayroadrace.com/details.htm Kick point

29. 20. LOCAL EVENTS http://www.iceonwhyte.ca/ Kick point

30. 21. SELL TICKETS http://arandomsampling.com/derby-milestones/ Kick point

31. 22. MOVIE SHOOTS http://forum.skyscraperpage.com/showthread.php?t=142051 Kick point

32. 23. KICKSTARTER/INDIEGOGO http://www.kickstarter.com/profile/125092204 Kick point

33. 24. FOURSQUARE https://foursquare.com/v/credo-coffee/4b05ca83f964a52060e322e3 Kick point

34. 25. CUSTOMER TESTIMONIALS I think everyone knows where this screenshot is from. Kick point

35. BONUS! BUY A BULL http://www.rodeoattitude.com/ Kick point

36. I BELIEVE IN YOU! Kick point

37. Q&A Time! @danaditomaso www.kickpoint.ca dana@kickpoint.ca http://seomoz.org/webinars

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