Rhetorical Modes Presentation

Understanding Rhetorical Strategies of Persuasion

Rhetoric ,[object Object],[object Object]

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Classical Modes of Persuasion ,[object Object],[object Object],[object Object],[object Object],[object Object]

Logos: Appeals to Reason ,[object Object],[object Object],[object Object],[object Object]

Beware of Logical Fallacies! ,[object Object],[object Object],[object Object],[object Object],http://www.youtube.com/watch?v=3rhq-6qa2i8

Logos Example: ,[object Object],[object Object]

Pathos ,[object Object],[object Object],[object Object],[object Object]

Exaggerated Uses of Pathos ,[object Object],[object Object],[object Object],[object Object],[object Object]

Pathos Example : ,[object Object]

Ethos: Appeals to Character and Authority ,[object Object],[object Object]

More about Your Ethos: ,[object Object],[object Object]

Ethos example: ,[object Object],[object Object],[object Object]

Now that we know how to identify strategies of persuasion, let’s take another look at this ad.

Practicing Using Strategies of Persuasion ,[object Object],[object Object]

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