Dan Morrill

San Francisco Bay Area United States

Marketing Operations at LinkedIn

Advertising / Marketing / PR

Global Marketing Operations Lead at LinkedIn, the world’s largest professional network. Key responsibilities revolve around running the day to day marketing operations for LinkedIn’s four lines of business (Consumer, Talent Solutions, Marketing Solutions and Sales Solutions). Campaigns cover awareness, lead generation, retention, and acquisition across email marketing (Responsys and Eloqua), social media (paid and organic), display, and SEM. Specialties: Life cycle and retention marketing, demand generation, segmentation strategy, qualitative and quantitative analysis, CRM, database marketing and customer acquisition.