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!
!
12 days of movie screenings, talks, events, installations and parties was
no small feat. Take a look at all of the different elements that made
the 2015 Tribeca Film Festival our best Festival yet.
!
!
Social HASHTAG CAMPAIGN Summary April 2015
Twitter Hashtracking – April 1st – April 28th 2015
HASHTAGS USED: #RELEVENTS #antiSUMMIT
#disruptSOCIAL #TDIA2015 #passthepuck #paytheplayer #TenRabbis
#TribecaTogether #TFF2015 (NOTE: #TFF2015 aggregation started Apr. 21st/for Vanity Fair
report – Impressions would be much higher for the full month of April)
TOTAL TWEETS: 47,225
TOTAL CONTRIBUTORS: 17,680
TOTAL ACCOUNTS REACHED: 112,039,584
TOTAL CAMPAIGN IMPRESSIONS: 583,199,051
!
TOTAL IMPRESSIONS TOTALLY UNDER OUR MODEL (without #TFF2015): 407,952,927
!
SUMMARY & A FEW HIGHLIGHTS –
Hashtag #RELEVENTS
!
!
!
!
!
!
!
!
Hashtag #createRELEVENTS
!
!
!
!
Hashtag #antiSUMMIT
!
!
See the #AntiSummit Social Posts Streaming now at www.RELEVENTS.com
!
Hashtag #DISRUPTsocial Panel Curated by Donnetta Campbell
!
!
!
!
Hashtag #TDIA2015
!
!
!
!
!
!
Panel Curated by Donnetta Campbell w NYTimes, INC, ESPNw  NHL for
#TDIA2015
Hashtag #passthepuck
!
!
!
Hashtag #paytheplayers
!
!
!
#TenRabbis (Aggregated from Hashtracking ) Social Platform Curated by
Donnetta Campbell Total Tweets – 357 Total Contributors - 85
Total Accounts Reached - 1,112,944 Total Impressions - 3,809,547
!
! !
See the #10Rabbis platform http://www.tribecadisruptiveinnovationawards.com/category/tenrabbis/
!
Hashtag #TribecaTogether
!
!
!
!
!
!
!
!
Hashtag #TFF2015
!
!
Monty Pythons Staying Power
!
!
!
!
!
!
HIGHLIGHTS DURING THE TWO DAY CAMPAIGN #ANTISUMMIT was Trending on Day One
#TDIA2015 was Trending Three Times on Day Two
! !
Here is a ONE DAY SNAP SHOT:
Currently building the social presence
for thought-leader twitter platforms for
Tribeca Film Festival Co-Founder Craig
Hatkoff and a week after starting
Tribeca Enterprises President Jon
Patricof ask me to jump in two days
before the festival and build his
personal brand. As did Georgia Dienst
Google’s SolveforX Lead.
Along with related project accounts IE
@TFFdisruptive @DisruptFoundation
@antiSummit @RELEVENTS
!
Follow @chatkoff @jpatricof
@georgiadienst @irwinkula #10 Rabbis
and watch @DCBYGBounce
Connect
http://about.me/donnetta.campbell
#SocialPR  Digital Disruptor in
Residence #TDIA2105@disruptorfound
Fellow  bit.ly/TDIAfellowDC
!-experience my #community-
http://youtu.be/Sg1vgQRY9r4
 
RT w/ @DCBYGBounce

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5:10 Tribeca #antisummit Twitter Social Summary FINAL 5:10

  • 1. ! ! 12 days of movie screenings, talks, events, installations and parties was no small feat. Take a look at all of the different elements that made the 2015 Tribeca Film Festival our best Festival yet.
  • 2. ! ! Social HASHTAG CAMPAIGN Summary April 2015 Twitter Hashtracking – April 1st – April 28th 2015 HASHTAGS USED: #RELEVENTS #antiSUMMIT #disruptSOCIAL #TDIA2015 #passthepuck #paytheplayer #TenRabbis #TribecaTogether #TFF2015 (NOTE: #TFF2015 aggregation started Apr. 21st/for Vanity Fair report – Impressions would be much higher for the full month of April) TOTAL TWEETS: 47,225 TOTAL CONTRIBUTORS: 17,680 TOTAL ACCOUNTS REACHED: 112,039,584 TOTAL CAMPAIGN IMPRESSIONS: 583,199,051 ! TOTAL IMPRESSIONS TOTALLY UNDER OUR MODEL (without #TFF2015): 407,952,927 !
  • 3. SUMMARY & A FEW HIGHLIGHTS – Hashtag #RELEVENTS ! ! ! ! ! !
  • 5. Hashtag #antiSUMMIT ! ! See the #AntiSummit Social Posts Streaming now at www.RELEVENTS.com ! Hashtag #DISRUPTsocial Panel Curated by Donnetta Campbell
  • 8. Panel Curated by Donnetta Campbell w NYTimes, INC, ESPNw NHL for #TDIA2015 Hashtag #passthepuck ! !
  • 9. ! Hashtag #paytheplayers ! ! ! #TenRabbis (Aggregated from Hashtracking ) Social Platform Curated by Donnetta Campbell Total Tweets – 357 Total Contributors - 85 Total Accounts Reached - 1,112,944 Total Impressions - 3,809,547
  • 10. ! ! ! See the #10Rabbis platform http://www.tribecadisruptiveinnovationawards.com/category/tenrabbis/ ! Hashtag #TribecaTogether ! ! !
  • 12. ! Monty Pythons Staying Power ! ! ! ! ! !
  • 13. HIGHLIGHTS DURING THE TWO DAY CAMPAIGN #ANTISUMMIT was Trending on Day One #TDIA2015 was Trending Three Times on Day Two ! ! Here is a ONE DAY SNAP SHOT:
  • 14. Currently building the social presence for thought-leader twitter platforms for Tribeca Film Festival Co-Founder Craig Hatkoff and a week after starting Tribeca Enterprises President Jon Patricof ask me to jump in two days before the festival and build his personal brand. As did Georgia Dienst Google’s SolveforX Lead. Along with related project accounts IE @TFFdisruptive @DisruptFoundation @antiSummit @RELEVENTS ! Follow @chatkoff @jpatricof @georgiadienst @irwinkula #10 Rabbis and watch @DCBYGBounce Connect http://about.me/donnetta.campbell #SocialPR Digital Disruptor in Residence #TDIA2105@disruptorfound Fellow  bit.ly/TDIAfellowDC !-experience my #community- http://youtu.be/Sg1vgQRY9r4   RT w/ @DCBYGBounce