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Relationship Marketing ,[object Object],[object Object],http://en.wikipedia.org/wiki/Relationship_marketing
Share not Sell ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why Building Relationships Online? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Use of Social Network Web Sites by Age Source National Association of REALTORS® 2007 Profile of Home Buyers and Sellers All buyers 18-24 25-44 45-64 65 or older Every day or nearly every day 10% 28% 12% 4% 2% A few times a week 9 25 10 4 3 A few times a month 8 14 9 5 3 A few times a year 6 3 8 4 3 Never 68 30 60 82 89
 
http://news.cnet.com/8301-13577_3-10160850-36.html
Why Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Online Profiles to Create ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Email - Username -Password
Creating Online Profiles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Template
Social Online Networking
www.LinkedIn.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Create a Personal Profile
Create LinkedIn Profile ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Choose Websites
Build the Database
Add Connections
Upload Contacts to LinkedIn
Read Network Updates Using RSS
Recommendations
Group Discussions
Q&A
Add Applications ,[object Object],[object Object],[object Object],[object Object]
www.Facebook.com ,[object Object],[object Object],[object Object],[object Object],[object Object]
Create a Facebook Profile
Facebook Status Updates
Facebook Friends
Facebook Photos
Facebook Videos
Facebook Wall
Facebook Pages
Facebook Comments
Facebook RSS
Scripted Dialogues
Personalization Increases  LinkedIn Conversion Rate ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personalization Increases  Facebook Conversion Rate ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Prospecting
Prospecting ,[object Object],[object Object],[object Object],[object Object]
Prospecting on LinkedIn
Prospecting on Facebook
Renewing Referrals 2.0
 
www.YouTube.com  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Create YouTube Profile ,[object Object],[object Object]
Design the Channel ,[object Object],[object Object],[object Object],[object Object]
Upload Video
Marketing videos
Embed HTML Source Code Paste CTRL-V Source Code selected
Create a Background
Playlists
Set Up Playlists
Favorites
Custom Video Players
www.Flickr.com  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Create a Profile
Upload Photos
Titles, Descriptions, and Tags ,[object Object],[object Object],[object Object]
Photostream
Create Photo Sets ,[object Object],[object Object],[object Object]
Batch and Organize Photos
www.Box.Net ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sharing Documents
Embed Widget to a Blog or Website ,[object Object]
www.SlideShare.net ,[object Object],[object Object],[object Object],[object Object],[object Object]
Create a Profile
Upload Presentations
My Slideshows
Share Presentations
Create a Slideshow Presentation Pack
www.Twitter.com  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Create a Profile ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Follow People ,[object Object],[object Object]
Followers
RSS Simplified
Why RSS?
Example RSS Feeds ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Reader vs. Publisher
Why Read Blogs? ,[object Object],[object Object],[object Object],[object Object],[object Object]
http://www.slideshare.net/dougdevitre/how‐to‐become‐thesourceof‐ the‐source‐presentation
Ways to View RSS Feed
 
Learning Objectives
Create account at www.FriendFeed.com
Add Social Media Profiles
Available Social Websites ,[object Object]
Add Personal Blog Feed
Social Media Feeds on FriendFeed Profile Social Media Feeds
Locate Personal FriendFeed Open feed on www.FriendFeed.com  Copy Feed Location Link
Social Media Widgets
Example Widgets
www.WidgetBox.com   1. 2. Choose Blog Feed Paste feed link location
Edit Widget Box Properties Edit Layout 2. 1.
Get Widget Box 1. 2. Publish feed to website using HTML source code
Use HTML Source Code to Embed 1. 2. 3.
Paste to Blog HTML Editor 4. 5. Open up Widgets Tab Paste HTML source code
See Example at  www.DougDevitre.com
Social Media Plan of Action
Social Media Time Management ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Risks of Using Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Plan of Action
Setup ,[object Object],[object Object],[object Object],[object Object],[object Object]
Maintenance ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 

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Power Prospecting And Renewing International Real Estate Referrals Using Social Media