2. Cloud Sherpas in a nutshell
• Total focus on Cloud & SaaS
• Business and technology
consulting, solution architecture,
enterprise software delivery
salesforce.com
• Australia, NZ, Philippines, USA
• Certified salesforce.com
platinum partner
• Google Enterprise partner of the
year 2011
• Award-nominated expertise in
consumer and enterprise Mobile
application strategy, design and
development
3. Media and Social heritage
• Original team formed in 2009 as “Appland” - part of Vodafone Australia
• User Experience driven approach to plugging apps in to Facebook, Twitter,
Google Maps, salesforce.com and Chatter
• Experience with internet API’s and media formats
• Experience with Google App Engine and force.com to back this up
4. Cricket LIVE Australia
• Vodafone’s premier sponsorship
• Live video & stats. Android and iOS handsets & tablets
• 1,000,000+ Downloads. Top downloaded and top grossing iTunes
app.
• Custom cloud backend and data service platform
3
5. Agenda
• What does Mobile
mean
• Questions asked. Our
Wishlist.
• Desig
n tips
10. Mobile Not
Standing/Walkin
Sitting
g
Shazam Excel
Pinch & Zoom Mouse & Keyboard
Two Two
Fingers hands
Battery Outlet
Instant on Boot time
11. Top 3 questions asked
How much will it
cost ?
Can you make it work
on all of our iPads,
Androids,
Blackberrys, PC’s and
Can you make it old phones …?
look like
FlipBoard ?
12. What I wish …
Can you make us
more money, or
save us some ?
Can you empower
our users ?
Can you improve
our brand ?
14. DocBox
• Offline viewing of PDF’s – retrieved from salesforce.com
• Highly visual – leaves a lasting impression on clients
• Sales notes are saved into Chatter with the document link
15. Design tips
1. Be ruthlessly singled
minded
2. Design something
great
3. Baby steps. Launch.
Repeat.
16. ChitChat
• Visual, topic centred, discussions
built on Chatter
• Push PDF’s from HQ to your
distributed workforce
• Encourage discussion and
collaboration centred around set
topics
• Greater user engagement
through immediate notification of
new documents
• Builds on existing user activity in
Chatter
My name is Doug Maloney, i head up mobility at Cloud Sherpas. Cloud Sherpas is a specialist in designing and deploying cloud solutions with salesforce.com and Google apps for business. I'm very pleased to be here to hopefully pass on A bit of the knowledge and experience that weve gained designing mobile applications in those environments I'll also be using some examples of mobile apps that we've developed at Cloud Sherpas to illustrate the points as we go along.
The agenda today is straight to the point. today i want you to walk away from this presentation with a few new thoughts on your approach to mobilizing your company, Whether you are already executing on your mobile strategy, or you are just thinking about what you need to do. Mobility is a broad subject which includes devices, security, device management etc, but today I'll just be talking about what most people are already very familiar with, and thats apps and how they relate to business I'll go through our definition of mobile, on to a few questions that we are regularly asked, then a few design tips
It's important that we are clear on the context here. So what is mobile ? Im going to talk to some use cases that do and dont illustrate mobile. This is my definition . Happy to discuss afterward if you have a different view
This is a great example of a mobile use case. This guy has some kind of device that he is using literally out in the field. He needs something that will work with one hand, when he is literally up to his ass in grass. Think about the device and the interface he needs. Something that's designed for the purpose and is uncomplicated, to the point, and let's him get his job done.
Here's another great one. This is a shot from inside an Australian lady truck drivers cab. She refers to this as the office. As you can see, lots of lights and devices in the cab, several radios, what looks like an iPhone and an iPad. This office is kitted out with the tools that are needed to do the job. The iPad is running an app that shows the weather up ahead,and I expect it needs to be operated with one hand. Probably totally illegal as well, I'm guessing. Along the road this needs to happily deal with changing network conditions.
Mobile for me is not this guy. He's found a comfy seat, probably near some wifi, he's unpacked his bag, booted up his pc, probably had to use one of those security dongle things to log onto a work network. We've all done it. The acceleration of take up of smartphones and tablets is making this situation less common, and this is not the situation that we are interested in
So here's a different illustration of mobile vs. non mobile.
Once a business has identified that they have a mobile problem looking for a solution, they usually ask us one or all of these questions Answer to 1 is “it depends” – which is not very helpful – but it really does depend what is being asked for. A more reasonable question might be “how long will it take ?”. A mobile solution can be deployed within a matter of weeks, or months, rarely can it be done in a few days. We normally find that unless you are going with a preexisting solution that exactly fits what you want, just working out the scope then designing it can take a couple of weeks. Answer to 2 is “within limits” – it’s best to work out what your real target devices are, and whether there is any actual benefit trying to target older devices. If you have a bunch of high end devices like iPads do you really want to dumb down that experience to the lowest common denominator Answer 3 is “yes, but it will take some time” –everybody loves the flipboard animations. Is this going to really suit your use case ?
What we wish people would ask us – cause these are the most important questions to answer. A solid mobile solution can assist in all 3 areas.
Example of reducing cost through using offline docs instead of paper Brand impact – competitive advantage - makes the client discussions slick and better than your competitors
What to do when you’ve realised you have a mobile problem to solve….. Be single minded Aim to do one or (maybe) two things very well. Add only what is absolutely needed. Be ruthless. Design something great Users need to want to use it every day Try to find a way to use the device capabiltiies – camera, compass, orientation, location … Find a group of users or a use-case where mobile adds to the working experience Learn what works, refine and re-release Listen to your users Don’t be scared to take away functionality You might need to add another mobile app to address other use cases
Example of solving a single problem – reduce three systems into one (chatter, email, doc repository)
Example of a very specifically mobile use-case Don’t try to replicate all of salesforce.com onto a mobile device – just choose which workflow or use-case to address.