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#DigiRev: Media for Ministry
Dr Bex Lewis, Research Fellow in Social Media
& Online Learning, CODEC, Durham University
Director, Digital Fingerprint
@drbexl
@digitalfprint
@bigbible
@ww2poster
#MediaLit14
Image Credit: Stockfresh
"If you want to build a presence in the social media
platform, then you need to be present."
- @unmarketing
The Church Front Door?
For many churchgoing is no
longer the ‘cultural norm’. People
don’t actively ignore the church:
they don’t even think about it. …
With literally billions in the digital
spaces, the online social spaces
presented by churches need to
be appealing, welcoming, and
not look like they are just an
afterthought: they are now
effectively the ‘front door’ to your
church for digital users, and you
ignore those spaces at your peril.
http://www.churchgrowthrd.org.uk/blog/churchgrowth/growing_churches_in_the_digital_age Image Credit: freeimages.com
We are not selling something to the
world that will make more people
like us, believe in our story, join our
churches. We are trying to be
something in the world that invites
connection and compassion,
encourages comfort and healing for
those in need, and challenges those
in power to use that power in the
service of justice and love
(Drescher, 2011, 127)
Source: Netcasters?
Networks of Networks
REAL/VIRTUAL
Image Credit: Stockfresh
INTERACTIVE
Image Credit: Stockfresh
Image Credit: Purchased Stockfresh
Social Media: More than
the cherry on the cake!
http://youtu.be/zxpa4dNVd3
Are you
comfortable
learning from
‘marketing’?
Preaching in a
Digital Age
John Wesley
“I look
upon
the
world
as my
parish.”
Image Source: http://en.wikipedia.org/wiki/File:Jwesleysitting.JPG
Is Using an iPad in
preaching unholy?
…If I am a true priest, I can be so with a
telephone in my hand, with a Bible in the
other and I can be so with a newspaper
under my arm, because it isn’t these
instruments that speak alone, but our faith
which is made of flesh and which speaks to
the flesh; that is why my flesh will be the
true synthesis.
http://www.hprweb.com/2012/07/enter-the-digital-continent-of-preaching/
Fred Gaglia
Matt O’Reilly (2010)
Shane Hipps writes from within the Emergent
movement and favors a dialogical preaching
form which closely resembles that advocated
by Pagitt. The Emergent worship scene
described by Hipps includes a pastor who
“periodically shares a Bible verse and a few
brief thoughts, eliciting dialogue and feedback
but being careful not to exude an aura of too
much authority.”
https://www.academia.edu/2559715/_Faith_Comes_from_Hearing_The_Scandal_of_Preaching_in_a_Digital_Age_
@mporeilly
Preaching/Blogging
I loved working up a sermon in the lead up to
giving it. Researching, looking at what others
had to say on the topic, piecing together
thoughts, looking for illustrations and
examples (tangents) and then practicing giving
it and making the last minute tweaks and
additions in the day before Sunday arrived.
http://www.youtube.com/watch?v=8j-Iy8fP0Ek
http://www.problogger.net/archives/2006/08/22/car-salesmen-preachers-and-the-art-of-persuasion/
@problogger
Connecting via The
Feedback Loop
By posting my sermons online, I can get much more
feedback than I can after church on a Sunday
morning. People can leave comments on the sermon
blog itself (though, like most blogs, this is rare). I get
statistics about how many people read each post, so I
can tell what resonates. I also share my sermon on
both my Facebook profile and the church page. This is
where I get most of my feedback. The likes,
comments, and messages (or lack thereof) give me an
indication about how I’ve connected, or not.
http://pastorkeithanderson.net/item/six-ways-social-media-can-make-you-a-better-preacher
@prkanderson
Expect Challenge
The conspicuous and central Protestant
sermon is one of these. It made sense in a
education- and resource-poor (and frankly,
entertainment-poor) age, but if I held forth
for twenty minutes or more every Sunday, I
expect to be regularly challenged (perhaps
mentally, and in an unspoken way) by
people who would Google for facts during
my oratory.
http://boyinthebands.com/archives/new-church-small-sermon-long-sermon/
Scott Wells
It’s not just entertainment!
 It's a sermon, not a lecture. Cardinal Mahoney of Los
Angeles was praised for leaving the pulpit to "walk about
in front of the altar as he spoke, looking in all directions so
as to include everyone".
 That was fine, but too much departure from traditional
delivery into flat-out entertainment plays badly. One
pastor "came over more like a stand-up act than a
preacher", said an unhappy Mystery Worshipper. "Not that
I didn't appreciate his message, but in terms of content it
was light as air, like the froth on a cappuccino.
http://www.theguardian.com/commentisfree/belief/2010/dec/08/preaching-taking-pulse
@simonjenks
TALK LENGTH…
We also saw that, contrary to popular wisdom about
what goes viral, neither “difficult” subjects nor fact-
filled presentations scare people off. Nearly 20% of
the people who watched a deep dive into American
health care policy thought it was worth passing along
to their friends. A powerful historical video of a
teacher giving her young students a firsthand lesson
in bigotry was viewed more than 3 million times. And
four of the posts in the top 100 were about the
important (but thoroughly unsexy) topic of income
inequality.
http://blog.upworthy.com/post/72763554347/the-most-upworthy-topics-of-2013
"The digital age isn’t killing off preaching, but
what the survey suggests is that too much
preaching is doing too little to motivate people to
look at the world differently and therefore live in
it differently," said Paul Johns, a director at the
College of Preachers. "If that’s so, we have to
question what we preachers are actually saying
about the Bible and about contemporary issues,
and how well we’re engaging with our
congregations.” (2009)
http://ministrytodaymag.com/index.php/ministry-tools/main/18801-are-my-sermons-making-a-difference
Digital Preparation Tools:
 You Version (First pass reading)
 Evernote (Note-taking)
 iPhone (Note-taking whilst out and about)
 Things (To-do lists, including ‘future sermons’)
 Google Drive (Sermon ideas, shared with team)
 Bible Gateway (Bible Translations)
 Monergism (Directory of Theology)
http://www.benreed.net/index.php/2012/09/05/digital-sermon-prep/ @benreed
Resource Collection:
http://bundlr.com/b/preaching-in-a-digital-age
Thoughts on
preaching/publi
c speaking in a
digital age?
Toolbox
http://www.maylor.net/2
013/08/25/social-media-
explained-for-churches
http://www.mediabistro.com/alltwitter/files/2014/01/social-media-networks.png
Twitter in Ministry
If you don’t know how to use Twitter, check
https://support.twitter.com/articles/215585
Twitter Spokesperson:
“Twitter brings you
closer to the things you
are passionate about -
and for millions of
people across the globe
that is faith.”
http://news.sky.com/story/1022800/senior-bishops-to-tweet-
christmas-sermons
Sermon Soundbites
http://bigbible.org.uk/2013/03/looking-for-an-opportunity-changingworship/
http://anglicanmemes.com/
2013/03/25/the-church-of-
england-goes-to-hollywood-
the-best-of-
churchofenglandfilms/
https://twitter.com/biblesummary
https://twitter.com/Natwivity
Facebook in
Ministry
If you don’t know how to use Facebook, check
https://www.facebook.com/help/345121355559712/
Personal Profile
Sharing Settings
Pages
https://www.facebook.com/DigitalBibl
e/info
Page Rules
Reach?
Groups
Events
Pinterest in
Ministry
If you don’t know how to use Pinterest, check
http://help.pinterest.com/en/articles
http://www.pinterest.com/kristoff88/youth-work-ideas/
Instagram in
Ministry
If you don’t know how to use Pinterest, check
https://help.instagram.com/
http://instagram.com/stevefogg
http://www.stevefogg.com/2013/11/28/instagram-video-church/
YouTube in
Ministry
If you don’t know how to use YouTube, check
https://support.google.com/youtube/?hl=en-
GB#topic=4489102
Simple ideas for Video:
Think of the STORIES you have
to tell, and how you might tell
them –
 Events: Before/After
 Sermons: Quick
Overviews/Responses
 People & Their Lives
 What can you “How To”?
Create Playlists
http://youtu.be/FpmM02IE6oI
Multiple Voices
http://www.youtube.com/user/lansdownebaptist/featured
Livestream
Considerations
for Youth
Remember
1. Get consent/permissions
2. Use unambiguous language
3. Agree social media
‘guidelines’ with the youth
4. Have clear accountability to
your line manager
5. Define curfews
Ref: Paul Windo, Urban Saints
Evangelism in a
Digital Age
Image Credit: The Worship Cloud
What does this mean for us?
A Disciple is one who, by following
Jesus, grows in their faith in Christ
and in so doing models and
teaches Christians the precepts of
the Bible, prayer, doctrine,
relationship, Christian living,
service, and worship, to name the
main ones.
 http://www.discipleshiptools.org/pages.asp?pageid=65405
@bigbible
#digidisciple
Carl Medearis
Relax, enjoy your friends. Enjoy
their company along with the
company of Jesus. Point him
out, freely, without fear or
intimidation. You’re not
responsible to sell him to them.
You’re simply saying what
you’ve seen. You're not the
judge. You’re the witness.
How do you feel about these?
Cris Rogers
We need to
spend time
in his
presence
and then we
will have
something to
say.
Ethics, Morals &
Values
Image Credit: The Worship Cloud
Image Sources, e.g.
FREE
http://www.flickr.com/creativecommons
http://www.sxc.hu
http://rgbstock.com
http://www.freebibleimages.org
PAID
http://theworshipcloud.com (Christian)
http://stockfresh.com/
http://iStockPhoto.com
 See: http://bigbible.org.uk/about/policies/image-policy/ for more
Image Credit: Stockfresh
Human Beings
at machines,
not “are
machines”
Image Source: Stockfres
Who might read it?
God
Parents
‘The kids’
The newspaper
Your worst enemy
Image Credit: Stockfresh
H.A.L.T.
If you are Hungry,
Angry, Lonely or Tired,
step away from the
keyboard/keypad and
deal with that issue
first.
http://redcatco.com/communication/stop-posting-social-media/
@BenjaminEllis
Think of the Consequences
It seems obvious, but sometimes that
anger isn’t apparent until we see the
hurt reaction from our unintended
victims, and by that point the
damage is done, with the evidence
there for all to see. And no, deleting
the tweets later doesn’t help (hello
Kanye West). At best you are going to
end up looking a bit silly.
http://redcatco.com/communication/stop-posting-social-media/
@BenjaminEllis
What does it
mean to share
with grace, care
and love?
http://bigbible.org.uk/2012/10/evangelism-through-story/
Image Credit: Andrew Flynn
@drbexl @digitalfprint @bigbible
http://www.slideshare.net/drbe
xl/
Image Credit: iStockPhoto

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#MediaLit14 - DigiRev - Media for Ministry

Notes de l'éditeur

  1. 1 HOUR 30 – ministry is the widest sense…
  2. Mention ‘incarnational’…
  3. These are two of the most powerful men in Christian circles … both actively engaging online. Justin Welby was originally ABCJustin, then wanted to become a ‘person’ rather than a ‘role’, although still needs care with ‘role’ .. Whatever position you are in. (different nature of use)
  4. An article, I wrote - the church is just not on many people’s radar .. On a Sunday the Cathedrals of the shopping mall and the football pitch draw people in and provide the social spaces that people used to get from the church… so is there something else that Christians are seeking to offer… (But also need care that not using that space just to promote what you doing … if the church community gets onboard can see true community).
  5. Commonality – finding a starting point & getting to know each other – essential building blocks of any evangelism, etc… with a strong focus on LISTENING! You’re looking to provide information, engage in dialogue, listen to your audience … build a community who will be interested in the other things that you do .. Expect that these next few days will take some time to digest … it can seem like a lot of information, but this is intended to challenge, enable strategy and move us forward.
  6. Building relationships takes time, but church has never been about “bums on seats”, so much as about encouraging those who attend to live full lives of discipleship. Many of those who enjoy the digital spaces are skeptical about being ‘preached to’. We live in a world of “pull” rather than “push” media (show me why I will be interested, rather than tell me I should be interested), but as Elizabeth Drescher says: We are not selling something to the world that will make more people like us, believe in our story, join our churches. We are trying to be something in the world that invites connection and compassion, encourages comfort and healing for those in need, and challenges those in power to use that power in the service of justice and love (Drescher, 127).
  7. Within the church we need to think about how we engage more - this is the model many churches have now… (as a educational developer, I note that many teachers do this too….). Can we draw more people in?
  8. Organisations made up of the people inside them… this is not necessarily another job for the vicar, etc.. If I share something, my friends may see it – far more than if just the organisation does – so you are looking for things that people might want to share! (Push/Pull)
  9. Could take the debate into the question of ‘presence’ and the need for embodiment, etc. … but please do that over the break! What we’re really concerned with here is the notion that what happens online is not something that is just “virtual” – it’s real – people connected to the computer through their fingers, online affects offline, (particularly within a local context). Seeing as ‘virtual’ makes it easier to dismiss, whereas if we understand it’s real, and a part of whole (many no longer see something as ‘technology’ any more than a pen is…) Pope Benedict XVI put it this way (2013):   The digital environment is not a parallel or purely virtual world, but is part of the daily experience of many people, especially the young. Social networks are the result of human interaction, but for their part they also reshape the dynamics of communication, which builds relationships: a considered understanding of this environment is therefore a prerequisite for a significant presence there.
  10. Not about marketing results, but do want to ensure that are listening and meeting the needs of people … careful balance!
  11. (Universalist church)
  12. What can see as difference? (15 mins this section)
  13. What can see as difference?
  14. You may have seen this in the form of ‘doughnuts’…
  15. How much can we find out about people – how many people can we reach – not the hugest of numbers, but think compared to average congregation… is a bit of a game of numbers..
  16. Makes it easier to ‘leave’ the group behind once move onto a new church – are various schools of thought about being friends with congregation = part of whole-life sharing, etc. but also once you move on/or they move on – how helpful is it to keep in contact? Tea & Toast – serving a real need – ended up gaining new members of the church – online/offline mix…
  17. Most obvious use – children/youth activities - rich term - http://www.pinterest.com/search/pins/?q=youth%20work%20ideas