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PUBLIC RADIO ONLINE  SUBSCRIPTION and PAID ACCESS WEB SERVICES Why Public Radio needs them : How they work S T E P H E N  H I L L
the Network Era :  a sea change for broadcasters
"disruptive technology" paradigm ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
coming soon:  integrated portable devices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
new competition will cause  audience fragmentation ,[object Object],[object Object],[object Object],[object Object],[object Object]
what Internet program delivery  can mean for public radio ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
web delivery pros ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
public radio advantages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
public radio weaknesses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Q: 'free' or subscription?  A:  both. ,[object Object],[object Object],[object Object],[object Object]
'Public Radio Online' : core models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3 tier program delivery service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ The Bundle”: a premium service package must create an  overwhelming  listener value proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
key issues in monetizing the audience-broadcaster relationship ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1st generation payment model — flat rate/unlimited subscription systems  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
tracking usage    key enabler of 2nd generation systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
flat rate vs. incremental usage plans ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
tracked/measured subscription systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
authenticate, authorize, track, report ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
subscription service network diagram flow diagram for user relationship with content provider or syndicator; (diagram for user relationship with station would vary slightly)  streaming server station  website transaction gateway online reports tracking plug-in authentication network subscriber credit card company content provider or syndicator merchant bank provides  web interface electronic transfer "register" content auth orize authenticate authentication and clearing tracking data station's bank $ commissions Verisign, iBill,  Paycom, PayPal MindPort, etc. $ $
Entriq media authorization network This is the  vendor Hearts of Space is working with to build these functions. Microsoft will offer this functionality eventually in the Windows Media platform.
Entriq network feature set
conclusions and prognosis ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Public Radio Online presentation, 2004

  • 1. PUBLIC RADIO ONLINE SUBSCRIPTION and PAID ACCESS WEB SERVICES Why Public Radio needs them : How they work S T E P H E N H I L L
  • 2. the Network Era : a sea change for broadcasters
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. subscription service network diagram flow diagram for user relationship with content provider or syndicator; (diagram for user relationship with station would vary slightly) streaming server station website transaction gateway online reports tracking plug-in authentication network subscriber credit card company content provider or syndicator merchant bank provides web interface electronic transfer "register" content auth orize authenticate authentication and clearing tracking data station's bank $ commissions Verisign, iBill, Paycom, PayPal MindPort, etc. $ $
  • 21. Entriq media authorization network This is the vendor Hearts of Space is working with to build these functions. Microsoft will offer this functionality eventually in the Windows Media platform.
  • 23.