See the talk at http://www.youtube.com/watch?v=RyZYYlU0YWo And leave a vote at https://joind.in/talk/view/7711

1. CMS for eCommerce
What a great idea !!
John Kennedy
Tuesday 2nd October 2012

3. platform launch ever
17,000
Active sites using Drupal Commerce

4. Commerce Guys is the
COMPANY
Based in
Paris,
France
Ann
Arbor,
Michigan
London, UK
VC Funded, raised $6M

5. • Brands are EVERYWHERE on
the web
eCommerce
has • Customer acquisition is
become EXPENSIVE
very
complex
• It’s total CANNIBALIZATION
• There’s a surge of NEW devices
and media

6. So we built…
• Absolute FLEXIBILITY
• Built on CONTENT management system
• Infinitely EXTENSIBLE (16,000 modules available)
• Enterprise Software for $0/year (it’s open-source)

7. Drupal Commerce
Live Sites
16,000
12,000
…and the 8,000
market
responded 4,000
0
Apr-11
Jul-11
Oct-11
Jan-12
Apr-12
Jul-12
Over 17,000 sites live in the first year
Including major brand & enterprise deployments

8. Commerce Guys named a
“Cool Vendor“ in
eCommerce 2012” by
Gartner, Inc. – April 2012
Commerce Guys wins Judges' …so did the
Choice Award at the BizSpark experts
European Summit - June
2012
Commerce Guys recognized
as an eTail Rising Star - July
2012

9. so, what does it do?
DRUPAL COMMERCE
USE CASES

10. Drupal + Drupal Commerce
Workflow
Cart
Graphics
Content
Products
Checkout
User
Generated
Pricing
Content
Scalability
Currencies
Content
Security
E-Commerce Taxes
Management
Sales
&
Social
PromoDons
SEO
Shipment
Search
Languages
AnalyDcs
RealDme
Monitoring
PCI
Cross-­‐sell
/
Up-­‐sell
+
More
/
Locales
Compliance
Community, Content, Commerce

11. Who’s using
ENTERPRISE “HOT START-UPS”
McDonald’s France Kollabora
Matel/USAOPOLY OpenSesame
Royal Mail Group Chais d’Oeuvre

12. Project: Q1-Q2 2012
Innovation: “Mobility
focused user experience”
Partners (Paris based):
Drupal
Commerce
use cases

13. Scalability
Products
Social
Sales
&
PromoDons
Drupal
Commerce
use cases

14. Pricing
Taxes
PCI
Compliance
Cross-­‐sell/
Up-­‐sell
Drupal
Commerce
use cases MOBILE

15. Who’s using
ENTERPRISE “HOT START-UPS”
McDonald’s France Kollabora
Matel/USAOPOLY OpenSesame
Royal Mail Group Chais d’Oeuvre

16. Project: Q1-Q2 2012
Innovation: “Scalability,
social Commerce,
community”
Partner (San Diego based):
Drupal
Commerce
use cases

17. Graphics
Products
SEO
Cart
Drupal
Commerce
use cases

18. Search
Sales
&
PromoDon
Social
AnalyDcs
Drupal
Commerce
use cases

19. Who’s using
ENTERPRISE “HOT START-UPS”
McDonald’s France Kollabora
Matel/USAOPOLY OpenSesame
Royal Mail Group Chais d’Oeuvre

20. Project: Q2 2011 - now
1st production date: Nov 11
Innovation: DrupalCommerce
as a back-end only
eCommerce solution
Partner (UK Based):
Drupal
Commerce
use cases

21. Security
Products
Taxes
PCI
Compliance
Drupal
Commerce
use cases Scalability

22. PCI
Compliance
Drupal
Commerce
use cases

23. Who’s using
ENTERPRISE “HOT START-UPS”
McDonald’s France Kollabora
Matel/USAOPOLY OpenSesame
Royal Mail Group Chais d’Oeuvre

24. Project: Jan12 - now
Status: out-of beta Sept 12
Founder: Nora Aboutsteit (founded of
Burdastyle)
Innovation: Combination of a community,
expert editorial content and a full featured
eCommerce marketplace.
Drupal
Commerce
Based in New York City use cases
Developments fully in-house

25. User
Generated
Content
Products
Social
Cart
Workflow
Drupal
GamificaDon
Commerce
use cases

26. Who’s using
ENTERPRISE “HOT START-UPS”
McDonald’s France Kollabora
Matel/USAOPOLY OpenSesame
Royal Mail Group Chais d’Oeuvre

27. Project: Q3 2011 - now
Status: Production early 2012
Founder: Spin off from
eLearning group
Innovation: Full featured
eCommerce marketplace (220
vendors / 20k courses).
Drupal
Commerce
use cases
Based in PORTLAND (Oregon)

28. Scalability
Languages
/
Locales
Products
Currencies
PCI
Comliance
Search
Drupal
Commerce Faceted
use cases
Search

29. Who’s using
ENTERPRISE “HOT START-UPS”
McDonald’s France Kollabora
Matel/USAOPOLY OpenSesame
Royal Mail Group Chais d’Oeuvre

30. Project: S1 2012
Status: Private beta with 50 customers
Founder: Manu Peyrondet (Best French
Sommelier in 2008) and successful
entrepreneurs (Screentonic)
Innovation: Very lean subscription model (3
bottles per month) – expert editorial content,
strong community interactions Drupal
Commerce
use cases
Based in Paris
Partner (Toulouse
based):

31. User
Generated
Content
Social
Products
Shipment
Drupal
Video
GamificaDon
Commerce
use cases

32. COMMERCE KICKSTART 2

33. Commerce
Kickstart
• Simplified product entry & order
Features management
For
• Advanced Commerce analytics
Store Managers
and Site Builders • Easy to configure discounts
• Secure payment gateways
• Faceted Product Search
• Enhanced Product Marketing (image
zooms, fancy attributes, slideshows)

34. Commerce
Kickstart
Features
For
Store Managers
and Site Builders
Ready-to-use administration StoreFront
Pre Configured – full of features to take
and manage orders
Installed at Startup

35. MOBILE APP

36. Commerce
Kickstart
Mobile App

37. Commerce
Kickstart
Mobile App

38. COMMERCE MARKETPLACE

39. Commerce
Marketplace
• Support
Features
• Training
• Add-Ons
• Service offerings from our partners

40. Commerce • Faster and easier to find options
Marketplace
Benefits that work well with Drupal
Commerce
• Assured quality
• Easier to engage products and
services
• Coming Soon! Direct integration
with Kickstart
Marketplace.CommerceGuys.com

41. COMMERCE PLATFORM

42. Commerce
Platform
• Cloud based (AWS, Azure,
Features OpenStack…)
The Platform
• Completely service oriented
• Fine grained resource
management
• Full, modern stack: PHP, MySQL,
Solr, Redis, Nginx, ESI
• Dedicated IP
• File storage

43. Commerce
Platform
• Domain name
Features
• SSL certificate
Critical Services • Transaction emails
• Web analytics (Jirafe)
• Payment gateway (Skrill, PayLeap)
• Support
CommerceGuys.com/Platform

44. EVERYTHING TO DRIVE YOUR ONLINE BUSINESS

45. QUESTIONS & ANSWERS

46. THANK YOU!