Slides for the presentation how to get out the most out of conferences and events. By Dmitri Sarle, from ArcticStartup & Arctic15

1. Hacking Conferences & Events
By Dmitri Sarle
@DSARLE

2. WHY DO YOU GO TO EVENS?

3. CONTENT?

4. NETWORKING?

5. PARTIES?

6. X + Y = PROFIT
TREAT EVENTS JUST LIKE ANY OTHER BUSINESS PROCESS.
MEASURE ROI

7. "He will win who, prepared himself, waits to take the enemy unprepared.”
― Sun Tzu, The Art of War
SET MEASURABLE GOALS
3H PREPARATION FOR 1H AT EVENT
THE VENUE– TIME & LOCATIONS
IDENTIFY TARGETS

8. KNOW YOUR TARGETS: RESEARCH EXAMPLE

9. EFFICIENCY: START & END CONVERSATIONS
DIVIDE AND ASSIGN GOALS TO EACH TEAM MEMBER
FIND NEW FACES & BALANCE OLD ONES
BE A CONNECTOR, FACILITATOR
FILL YOUR CALENDAR. DO NOT JUST COVER IT WITH ONE EVENT.

10. DO NOT PITCH, ASK FOR ADVICE
PITCHING RIGHT AWAY, IS LIKE PROPOSING ON THE FIRST DATE
OPEN ENDED & MEANINGFUL QUESTIONS
BUILD RELATIONSHIPS, NOT CONTACTS

11. BE MEMORABLE. ACT STUPID.
WHERE ARE THE PEOPLE? ASK AROUND
USE TWITTER AND SOCIAL MEDIA TO FIND VIP AFTERPARTIES
THE HACKS
COME EARLY AND BE OBSERVANT: FIND OUT WHERE YOU NEED TO BE
THE STORIES
NASDAQ BELL THE BLIND PIG THE VOLUNTEER DAY THE SPEAKER AREA

12. BUSINESS CARDS: 3 POCKETS RULE
THE TIPS
FIGURE OUT THE BARS
USE Q&A
BOOK A HOTEL WITH THE SPEAKERS
DO NOT LISTEN TO SPEAKERS
ACTIVE NETWORKING
BE HONEST

13. DAILY REPORTS
FOLLOW UPS + OFFER HELP
LEARNING POINTS & ROI
LAST CHANCE TO CONTACT

14. 14
BE CREATIVE

17. SEE YOU AT ARCTIC15!