Dubai Leading Technologies offers NFC solutions ranging from NFC tags, readers and solutions based on NFC technology.

1. 1
Click to edit Master title style
Click to edit Master subtitle styleDubai Leading Technologies Offerings

2. 2
Click to edit Master title style
Click to edit Master subtitle style
A NewA New
ExperienceExperience
For YourFor Your
GuestsGuests

3. 33
Emerging Trend in the Hospitality Industry
Check yourself in with
your smartphone Know ongoing and
upcoming events,
deals and places to go
Stay, Dine, and Shop
with your smartphone

4. 44
NFC Technology
A cool futuristic wireless
technology for Smartphones and
similar devices to exchange digital
information
Requires just a touch to send and receive digital
content
And it takes less than one second to connect two
NFC device and works in distance of 10 cm or less

5. 55
NFC Use Cases
Pass Gate
Get information
from smart
poster
Get information
from information
kiosk
Pay bus/taxi
fare
Pass Gate
Get information
from smart
poster
Get information
from information
kiosk
Pay bus/taxi
fare
STATION
AIRPORT
Mass Transport
Advertising
Download and
personalize
application
Check usage
history
Download ticket
Lock phone
remotely
Download and
personalize
application
Check usage
history
Download ticket
Lock phone
remotely
ANYWHERE
Any
Enter/exit office
Exchange
business cards
Login to PC;
Print using
copier machine
Enter/exit office
Exchange
business cards
Login to PC;
Print using
copier machine
OFFICE
Security
Adjust seat
position
Open door
Pay parking fee
Adjust seat
position
Open door
Pay parking fee
VEHICLE
Public
Transport
Pass entrance
Get event
information
Pass entrance
Get event
information
THEATRE
STADIUM
Entertainment
Pay by credit
card
Get loyalty point
Get and use
coupon
Share and use
coupon among
users
Pay by credit
card
Get loyalty point
Get and use
coupon
Share and use
coupon among
users
STORE
RESTAURANT
Banking
Retail
Credit Card

6. 66
NFC Tags are small
passive devices which
can communicate with
NFC phones to deliver
digital information
Now NFC technology is
coming to other devices such
as Speakers, Headsets, TV,
AC, Cars, Refrigerators,
Printers, Cameras and more
NFC Devices
NFC Reader devices,
they can communicate
with NFC phones or
NFC Tags to exchange
digital information
NFC technology is
present in most high
end Smart Phones such
as Galaxy S3, S4, Nokia
Lumia 920, Blackberry
Z10

7. 77
Activate Your World
Easy To Use And Fast Communication
Innovative Use Everywhere
Better Customer Engagement
Enables Real Time Management
Reduce Manual Effort And Cost Effective
Highly Secure And Reduces Frauds
Why
NFC?

8. 88
Instant access to relevant information
Ease of use, simple and fun
Attractive technology and hassle free
Consumer Impact
Fast information exchange
Saves time
A magical
experience

9. 99
Brand Leadership, Operational Efficiency, and
Revenue Opportunities With NFC Solutions
Staff Management, Tracking
and Hotel Management
Virtual Store for Shopping
and Advertising
Marketing and Customer
Engagement
The number of NFC Smart
phones and NFC devices
worldwide is increasing
exponentially
Al Habtoor Hotels can tap this
market with straightforward
NFC solutions at minimal cost
and effort
NFC is a global and standard
technology that allows
widespread implementation
without the burden of
proprietary costs

10. 1010
Enhance social
presence for
customer
acquisition and
retention
Improve customer
services through
on demand hotel
and facilities
information and
navigation
Elevate customer
experience with
hotel coupons,
information on
trends and events
and nearby places
Use customer
analytics to
enhance services
and prepare future
strategies
• Eliminate use paper resources such as location based services, post
purchase offers, area maps, brochures, printed menus, maps, etc.
• Offer a customized package of perks, deals and discounts and for a
unique selling point
Cost Efficient Marketing
Dubai Leading Technologies will supply customized NFC Tags, encode them
with proper information, provide backend analytic system and help Habtoor to
install NFC Tags in premises. Dubai Leading Technologies will provide
complete technical guidance to Habtoor for proper NFC marketing strategies
Dubai Leading Technologies NFC Solution
Marketing and Customer Engagement

11. 1111
Provide an enjoyable stay where guests can dine, watch events and shop with their smartphone
Al Habtoor can monetize this platform by providing advertisements of brands,
restaurants, shopping places etc.
Revenue Generation
Dubai Leading Technologies will supply NFC Tags and develop the platform
for Al Habtoor. Dubai Leading Technologies will be responsible for
maintaining and enhancing features of the platform.
Dubai Leading Technologies NFC Solution
Virtual Store For Shopping And Advertising

12. 1212
Staff Productivity
Each staff will carry NFC Tags for
identification & their supervisors with NFC
phones. Supervisors can find the detail of
staff by tapping their NFC phone against
staff’s NFC Tag. They can assign work to
them or can find pending work.
Operations
Every hotel room will have NFC Tag
installed for updating cleaning
information. Once room is cleaned,
supervisors can check and tap their NFC
Phone to update information in hotel
backend cloud system in real time.
Inventory Management
Hotel inventory can also be managed and
updated using NFC tags and backend cloud
system for day-to-day functioning
• Increase in staff productivity, real time information delivery and efficient
day-to-day functioning
• Improvement in asset and inventory management through real-time
tracking, location and identification
Operational Efficiency
Dubai Leading Technologies will supply NFC Tags, develop backend cloud
system, integrate with existing system and help Al Habtoor install NFC Tags
in premises
Dubai Leading Technologies NFC Solution
Staff Management, Tracking and Hotel
Management

13. 1313
Other NFC Solutions In The Hospitality Industry
On Pilot Worldwide
Mobile Based Payment
System
Front desk Bypass
Solution for Guest
Check-in and Check-out
Freedom of Choice and Efficiency
Optional service offered to guests that prefer
not to stop at the front desk when checking in.
Instead, just walk into the hotel, go straight to
your room and check in with just a touch of
your NFC-enabled phone.
It enables guests to check-in, check-out or
even access a map of how to get to their
room.
NFC Solution
Dubai Leading Technologies can offer NFC
based door locks which will work with NFC
based phones or NFC contact less cards.
Currently most of the solutions are in trial
phase
Dubai Leading Technologies estimates it
will take around 1-2 years before such
solution will be viable for hotels
Many hotels in USA, UK, and South Korea
have started such trials
Convenience and Security
Enables fast check-out procedure using NFC-
enabled mobile wallets, reduces waiting time
for on-the-go travellers.
Mobile wallets have security codes that need
to be keyed in prior to any payment made.
NFC Solution
Dubai Leading Technologies can offer NFC
based Payment POS for allowing
customers to pay by tapping their phones
to terminal.
This solution can enhance hotel efficiency
to next level. They can receive money
from the Guests easily as well as they can
provide loyalty benefits automatically.
Currently such solutions are also in trial
phases but companies such as Master Card
& Visa are working to bring such solution
in mainstream with next 1-2 years

14. 1414
DU is launching NFC based SIM in third quarter of 2013 to allow Mobile
payment. Etisalat is also working on NFC based payment services which will
be launched in 2013.
Mobile Payment
RTA, the Dubai roads and transport authority, has announced plans to
introduce NFC ticketing across the emirate's metro, bus and water bus
services from 2013.
Mass Transportation
The National ID Card moving to the NFC platform as The Emirates Identity
Authority have signed a MoU with Etisalat to enable creative, convenient
and safe public services for residents.
National Identification Card
Al Ameen service of Dubai police introduced two new e-services — Near
Field Communication (NFC) and e-Tag — at the opening of the 32nd edition
of Gitex Technology Week.
Law Enforcement
NFC in UAE

15. 1515
NFC Worldwide
As per ABI research the number of NFC devices will reach 2 billion by 2017
Cities like London, New York, Melbourne, Tokyo, Seoul, Nice are using NFC
Smart Posters to interact with people
Many NFC Mobile payment based trials have been launched across the world
Brands like Google, Samsung, Microsoft, Master card, Visa, leading
banks are pushing NFC into the mainstream

16. 1616
www.nfc-forum.org
NFC Forum
Because interoperability is an
important goal for NFC, the NFC
Forum is implementing a testing and
certification programme that will
allow manufacturers to demonstrate
that their products conform to the
NFC standards.
The NFC Forum also has the aim to
promote the use of the technology
and has recently launched a logo to
be used at reader points and on tags
that implement NFC standards.
Because interoperability is an
important goal for NFC, the NFC
Forum is implementing a testing and
certification programme that will
allow manufacturers to demonstrate
that their products conform to the
NFC standards.
The NFC Forum also has the aim to
promote the use of the technology
and has recently launched a logo to
be used at reader points and on tags
that implement NFC standards.
The NFC Forum is a non-profit industry
association that advances the use of
Near Field Communication technology
for commercial purposes
The NFC Forum is a non-profit industry
association that advances the use of
Near Field Communication technology
for commercial purposes

17. 1717
NFC Value Proposition
BRAND
LEADERSHIP
Expand market reach
through viral social
marketing
Enhance service strategy
with customer analytics
REVENUE
GENERATION
Acquire new and repeat
customers by offering the
convenience offered by NFC
technology
Increase revenue through
partnerships with
commercial establishments
OPERATIONAL
EFFICIENCY
Drive staff productivity
through real-time floor and
operations management
Improve asset and inventory
management by allowing
real-time tracking,
identification and location of
inventory

18. 1818
Just One Touch
No Typing
No On/Off ModeNo app search
No Scanning
No Searching

19. 19
Click to edit Master title style
Click to edit Master subtitle style
Thank You
Website: www.dubaileadingtech.com
Email: sales@dubaileadingtech.com