The document discusses two website redesign projects and the benefits of effective user interface design. It shows "before and after" examples of the websites for Tampa Obstetrics and Kingsroad Financial. The "before" sites had cluttered and disorganized interfaces, while the "after" redesigns improved usability with cleaner designs and easier navigation. The document also discusses the importance of search engine optimization and user interface design for website usability and visibility.

1. Before & After: Website Redesigns
A look at the results of two website redesigns and
the benefits of effective user interface design

2. Company Introduction
Bop Design is a full-service marketing communications agency that
understands the challenges of a small business. We provide the
following services:
• Advice on allocating your marketing dollars, focusing on high-quality
initiatives that maximize ROI and increase visibility
• Strategic, consistent design that connects with your clients,
communicates your unique value proposition and builds brand loyalty
• Professional, effective marketing communications that fit within your
budget
Web Redesigns- Before & After

3. Tampa Obstetrics Before
Web Redesigns- Before & After

4. Tampa Obstetrics After
Web Redesigns- Before & After

5. Tampa Obstetrics Before
Web Redesigns- Before & After

6. Tampa Obstetrics After
Web Redesigns- Before & After

7. Tampa Obstetrics Before
Web Redesigns- Before & After

8. Tampa Obstetrics After
Web Redesigns- Before & After

9. Tampa Obstetrics Before
Web Redesigns- Before & After

10. Tampa Obstetrics After
Web Redesigns- Before & After

11. Tampa Obstetrics Before
Web Redesigns- Before & After

12. Tampa Obstetrics After
Web Redesigns- Before & After

13. Kingsroad Financial Before
Web Redesigns- Before & After

14. Kingsroad Financial After
Web Redesigns- Before & After

15. Kingsroad Financial Before
Web Redesigns- Before & After

16. Kingsroad Financial After
Web Redesigns- Before & After

17. Kingsroad Financial Before
Web Redesigns- Before & After

18. Kingsroad Financial After
Web Redesigns- Before & After

19. Kingsroad Financial Before
Web Redesigns- Before & After

20. Kingsroad Financial After
Web Redesigns- Before & After

21. Search Engine Optimization
What is SEO and why is it important?
• A website may contain valuable information that could increase its
page rank
•Without allowing the search engines to efficiently read it, that
information inherently loses value
•A company loses potential clients
•At Bop Design, we design websites with SEO principles in
mind…for maximum visibility
Web Redesigns- Before & After

22. User Interface
What is User Interface Design and why is it important?
•Often overlooked when it comes to non-enterprise websites
•Directly influences the usability of any website
•Having an aesthetically pleasing site does not necessarily translate
into a website that can be read, retained and navigated efficiently
• Focus on building websites that streamline content and feature
efficient navigation—the most content with the least amount of
clicks—so your message gets across quicker and clearer
Web Redesigns- Before & After

23. Thank You!
Contact:
Jeremy Durant
jeremy@bopdesign.com
www.bopdesign.com
760.470.1275