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1
Duraright Marketing has formed a partnership with the United Release to bring you the FlyPage
        program that will provide the most powerful and cost effective marketing program for small and
        midsize businesses.


                                 The Following Slides Will Demonstrate:

                                    How the FlyPage Program works
                               The traffic metrics expressed in thousands
                                      Costs and cost comparisons
                       How FlyPage can target your industry and bring you customers


    Inside the Presentation:
    Page 3: FlyPage PPTV Overview
    Page 4: FlyPage Non-Targeted Pricing
    Page 5: FlyPage Targeted Pricing
    Page 6-7: FlyPage Trial Results
    Page 8: Benefits of FlyPage Targeted
    Page 9: Getting Started
2   Page 10: FlyPage Targeted Industry Channels
About FlyPage PPTV:
    FlyPage is a new, revolutionary and cost effective marketing program that embeds a webpage within a
    publishers website to push traffic to your website.


           FlyPage Non-Targeted                                            FlyPage Targeted



                                                                Conversions                Branding
     Traffic
                                Branding
    Building



                                                                    Traffic                  Value
                   Value                                           Building                 Building
                  Building
3
FlyPage is billed on a PPTV (Pay Per Thousand Visitors) basis. The Non-Targeted version
      of FlyPage can only target the United States, United Kingdom and Canada.

                           Country                Cost Per Thousand


                         United States                 $25.00*

                       United Kingdom                  $25.00*

                           Canada                      $24.00*
                                                        *Prices may be subject to change



           Cost Per Hundred Thousand Visitors
                                                                    Cost of a Typical
    200,000.00                                                     Branding Campaign
    150,000.00                                                    Compared to FlyPage

    100,000.00                                               FlyPage Non Targeted: $2,500
     50,000.00                                                 Google AdWords*: $175,000
          0.00
4                     FlyPage            AdWords*   *AdWords based on average
                                                    of $1.75 per click.
FlyPage Targeted is still billed on the same PPTV (Pay Per Thousand Visitors) basis. The difference is
       FlyPage Targeted is able to target your industry and specific regions within your advertising country
       (see page 9 for more details).

                               Country                   Cost Per Thousand


                             United States                 $55.00 - $59.00*

                           United Kingdom                  $55.00 - $59.00*

                                Canada                     $54.00 - $58.00*
                                                               *Prices may be subject to change


            Cost Per Hundred Thousand Visitors
                                                                         Cost of a Typical
    400,000.00                                                         Conversion Campaign
    300,000.00                                                         Compared to FlyPage

    200,000.00                                                          FlyPage: $5,400 - $5,900
    100,000.00                                                       Google AdWords*: $350,000
           0.00
5                       FlyPage              AdWords*      *AdWords based on average
                                                           of $3.50 per click.
FlyPage Targeted has numerous targeting features that substantially helps increase the conversions each
              campaign generates. FlyPage Targeted has the ability to target your country, specific industries,
                                            keywords, genders and devices.




                                    Country
     Device                        Targeting
    Targeting                                                                           Industry
                                                                                       Targeting




                           Keyword                                 Gender
                           Targeting                              Targeting

6
Traffic Type & Size Ordered
               Study Subject: CBCLifeLine.com (C.B.C. LifeLine)                  Canada Non-Targeted: 1,000 ($13.00)
             Study Budget Amount: $635.00                                      United States Non-Targeted: 4,000 ($60.00)
                                                                                 World Non-Targeted: 56,000 ($560.00)
Campaign Results:
                                                                                                Total Results
-------------------------------------------------------------------------------------------------------------------
                                                                                        Total Traffic Served: 61,909
                                                                                        Total Amount Spent: $633.00
70,000
60,000
50,000
40,000
30,000                                                                 Traffic Served
20,000                                                                 Traffic Ordered
10,000
     0                                                                               Traffic Served/Amount Ordered
                                                                                           Canada: 1,002 / 1,000
               Canada            United            World                                United States: 4,035 / 4,000
                                 States                                                   World: 56,872 / 56,000
 7
                                                                                        Continued (Next Page)
Traffic Served/Amount Ordered
            Campaign Results:                                                               Canada: 1,002 / 1,000
            -----------------------------------------------------------------------      United States: 4,035 / 4,000
                                                                                           World: 56,872 / 56,000
    CBCLifeLine.com Statistics Report (From AwStats):




8
Take on the nation or world with your product or service!
        Say goodbye to expensive Pay Per Click advertising! FlyPage Targeted brings you the most powerful
        and cost effective marketing combination in one program. With FlyPage targeted marketing you have
        the ability to target specific states (must include at least four) and only serve traffic within your industry.
        See page 10 for the primary industry channels.




                                                                                 FlyPage Targeted
                                                          Conversions
                                    Value


                Traffic



    Branding




9                                                                       Getting Started (Next Page)
Getting Started

     General Requirements:

     The following are not allowed on our networks (no exceptions for publishers or advertisers):

     v    Pop-ups or any automatic windows
     v    Spyware, exploits, viruses and malware
     v    Frame breaking scripts
     v    Any type of illegal activity
     v    We reserve the right to decline any advertisement or website on FlyPage




                                                     Duraright Marketing
                                                    11207 Perrin Beitel Rd
                                                          3rd Floor
                                                    San Antonio, TX 78217
                                                       (210) 776-1004




10                                                                                          FlyPage Targeted Channels
                                                                                                           (Next Page)
Main Industry Channels

          Arts             Automotive             Business
      Computers              Games                 General
        Health                Home                 Internet
     Kids and Teens     Money & Finance             News
       Recreation           Reference             Regional
        Science             Shopping               Society
         Sports

          Note: This does not include any sub-channels.



11

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Duraright Marketing (FlyPage) Presentation

  • 2. Duraright Marketing has formed a partnership with the United Release to bring you the FlyPage program that will provide the most powerful and cost effective marketing program for small and midsize businesses. The Following Slides Will Demonstrate: How the FlyPage Program works The traffic metrics expressed in thousands Costs and cost comparisons How FlyPage can target your industry and bring you customers Inside the Presentation: Page 3: FlyPage PPTV Overview Page 4: FlyPage Non-Targeted Pricing Page 5: FlyPage Targeted Pricing Page 6-7: FlyPage Trial Results Page 8: Benefits of FlyPage Targeted Page 9: Getting Started 2 Page 10: FlyPage Targeted Industry Channels
  • 3. About FlyPage PPTV: FlyPage is a new, revolutionary and cost effective marketing program that embeds a webpage within a publishers website to push traffic to your website. FlyPage Non-Targeted FlyPage Targeted Conversions Branding Traffic Branding Building Traffic Value Value Building Building Building 3
  • 4. FlyPage is billed on a PPTV (Pay Per Thousand Visitors) basis. The Non-Targeted version of FlyPage can only target the United States, United Kingdom and Canada. Country Cost Per Thousand United States $25.00* United Kingdom $25.00* Canada $24.00* *Prices may be subject to change Cost Per Hundred Thousand Visitors Cost of a Typical 200,000.00 Branding Campaign 150,000.00 Compared to FlyPage 100,000.00 FlyPage Non Targeted: $2,500 50,000.00 Google AdWords*: $175,000 0.00 4 FlyPage AdWords* *AdWords based on average of $1.75 per click.
  • 5. FlyPage Targeted is still billed on the same PPTV (Pay Per Thousand Visitors) basis. The difference is FlyPage Targeted is able to target your industry and specific regions within your advertising country (see page 9 for more details). Country Cost Per Thousand United States $55.00 - $59.00* United Kingdom $55.00 - $59.00* Canada $54.00 - $58.00* *Prices may be subject to change Cost Per Hundred Thousand Visitors Cost of a Typical 400,000.00 Conversion Campaign 300,000.00 Compared to FlyPage 200,000.00 FlyPage: $5,400 - $5,900 100,000.00 Google AdWords*: $350,000 0.00 5 FlyPage AdWords* *AdWords based on average of $3.50 per click.
  • 6. FlyPage Targeted has numerous targeting features that substantially helps increase the conversions each campaign generates. FlyPage Targeted has the ability to target your country, specific industries, keywords, genders and devices. Country Device Targeting Targeting Industry Targeting Keyword Gender Targeting Targeting 6
  • 7. Traffic Type & Size Ordered Study Subject: CBCLifeLine.com (C.B.C. LifeLine) Canada Non-Targeted: 1,000 ($13.00) Study Budget Amount: $635.00 United States Non-Targeted: 4,000 ($60.00) World Non-Targeted: 56,000 ($560.00) Campaign Results: Total Results ------------------------------------------------------------------------------------------------------------------- Total Traffic Served: 61,909 Total Amount Spent: $633.00 70,000 60,000 50,000 40,000 30,000 Traffic Served 20,000 Traffic Ordered 10,000 0 Traffic Served/Amount Ordered Canada: 1,002 / 1,000 Canada United World United States: 4,035 / 4,000 States World: 56,872 / 56,000 7 Continued (Next Page)
  • 8. Traffic Served/Amount Ordered Campaign Results: Canada: 1,002 / 1,000 ----------------------------------------------------------------------- United States: 4,035 / 4,000 World: 56,872 / 56,000 CBCLifeLine.com Statistics Report (From AwStats): 8
  • 9. Take on the nation or world with your product or service! Say goodbye to expensive Pay Per Click advertising! FlyPage Targeted brings you the most powerful and cost effective marketing combination in one program. With FlyPage targeted marketing you have the ability to target specific states (must include at least four) and only serve traffic within your industry. See page 10 for the primary industry channels. FlyPage Targeted Conversions Value Traffic Branding 9 Getting Started (Next Page)
  • 10. Getting Started General Requirements: The following are not allowed on our networks (no exceptions for publishers or advertisers): v  Pop-ups or any automatic windows v  Spyware, exploits, viruses and malware v  Frame breaking scripts v  Any type of illegal activity v  We reserve the right to decline any advertisement or website on FlyPage Duraright Marketing 11207 Perrin Beitel Rd 3rd Floor San Antonio, TX 78217 (210) 776-1004 10 FlyPage Targeted Channels (Next Page)
  • 11. Main Industry Channels Arts Automotive Business Computers Games General Health Home Internet Kids and Teens Money & Finance News Recreation Reference Regional Science Shopping Society Sports Note: This does not include any sub-channels. 11