2. Global Identity
for Communications
Cullen Jennings, Ph.D.
fluffy@cisco.com
Presentation_ID © 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential 2

3. Communication happen between many communities
Need for easy, secure, inter community collaboration
Colleagues Family Friends
Competitors Customers Vendors

4. Business
Cards

5. Device support

7. Privacy Conventions

8. Current State for Communications:
Islands of Innovation bridged by the PSTN
Community A Community B
PBX Gateway Gateway PBX
Video Rich Caller ID
Inside the
organization: Voice Presence
Wideband Audio Alert on Available

9. Current State for Communications:
Islands of Innovation bridged by the PSTN
Community A Community B
PBX Gateway Gateway PBX
Between
organizations: Voice Only

10. The Growing Disparity ...
Single Organization Global
BASIC VOICE BASIC VOICE
CALLING NAME/NUM CALLING NAME/NUM
eo
Vid Joe Joe
123 123
Roster
Rich Caller ID
ALERT ON AVAILABLE COLLAB Communication innovation
time is landlocked by the PSTN

11. ViPR Technology
The Verification Involving PSTN Reachability (VIPR)
technology a way for systems to conduct secure, high-
quality, voice and video calls across the internet - using
their existing telephone numbers - without the need to
re-provision or replace currently deployed infrastructure

12. How VIPR Works

13. Before ViPR

14. Publish Numbers to
DHT

15. Validation

16. Internet Call

17. Anti-Spam

18. Combining Three Powerful Technologies
To provide a mechanism to move calls from the PSTN and send them over the
internet
DHT: PSTN: SIP:
For scale, reduced cost, and For allocation of name and For its flexibility and feature
open participation model validation of ownership of a delivery
name

21. Blue Sky Computing

22. VIPR Standardization Work
IETF Submissions:
draft-rosenberg-dispatch-vipr-overview
draft-rosenberg-dispatch-vipr-pvp
draft-rosenberg-dispatch-vipr-reload-usage
draft-rosenberg-dispatch-vipr-sip-antispam
draft-rosenberg-dispatch-vipr-vap
draft-ietf-p2psip-reload
VIPR:Verification Involving PSTN Reachability
Encouraging industry wide interoperability from the start