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THE GEOPOLITICS OF SUPPLY
CHAINS:
INTERACTIVE INFOGRAPHIC TOOL
USER JOURNEY GUIDE
THE GEOPOLITICS OF SUPPLY CHAINS
AT A GLANCE
In today’s increasingly interconnected
world, the fortunes of countries both
large and small are being influenced
by events occurring far beyond their
borders. In this interactive infographic
created for senior business leaders
around the world, The Economist
Intelligence Unit forecasts the fate of
several global powers based on
hypothetical geopolitical scenarios.
From a new cold war to a major oil-
price shock, these scenarios reveal
how much is at stake when nothing
goes according to plan.
USER JOURNEY GUIDE
MAPPING THE SCENARIOS
1. Begin the adventure
by clicking here
2. Select a scenario from
the drop-down list
3
USER JOURNEY GUIDE
THE SCENARIOS AND WORLD MAP
3. Depending on the scenario, different countries will highlight on the world map below
 Brazil
 China
 Germany
 South Africa
 US
 Brazil
 China
 Germany
 South Africa
 US
 Brazil
 China
 Germany
 Singapore
 US
 China
 Germany
 Saudi Arabia
 US
 Iran
 Brazil
 China
 Germany
 Russia
 US
4
USER JOURNEY GUIDE
COUNTRIES
4. Select up to two countries from those highlighted
5. The countries will appear below,
with an explanation of how the scenario will
affect them
5
USER JOURNEY GUIDE
INDICATORS
6. Click on “Indicators”. A list of different macroeconomic
indicators drops down
6
7. Historical and forecast data are plotted on a chart. The coloured lines show the scenarios’ impact
on the indicators. The grey baselines show the indicators’ performance under a neutral scenario.
The shaded zone is the future and shows our forecasts.
7
USER JOURNEY GUIDE
MANIPULATING THE CHART
8. Click on the words “Baseline” or “Indicator” on top to toggle them on or off the chart:
8
USER JOURNEY GUIDE
MANIPULATING THE CHART
on off
9. Hover your mouse over the chart to view individual
data points by year:
10. Expand or contract the timeline by sliding the
knobs along the grey bar on top:
9
USER JOURNEY GUIDE
MANIPULATING THE CHART
11. Move to an
alternative scenario
screen by clicking
the arrow button on
the side:
12. Compare scenarios
by toggling back
and forth:
10
USER JOURNEY GUIDE
COMPARING SCENARIOS
THE GEOPOLITICS OF SUPPLY CHAINS
EXPERIENCE IT NOW
Click to experience it online

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The geopolitics of supply chains-interactive infographic guide

  • 1. THE GEOPOLITICS OF SUPPLY CHAINS: INTERACTIVE INFOGRAPHIC TOOL USER JOURNEY GUIDE
  • 2. THE GEOPOLITICS OF SUPPLY CHAINS AT A GLANCE In today’s increasingly interconnected world, the fortunes of countries both large and small are being influenced by events occurring far beyond their borders. In this interactive infographic created for senior business leaders around the world, The Economist Intelligence Unit forecasts the fate of several global powers based on hypothetical geopolitical scenarios. From a new cold war to a major oil- price shock, these scenarios reveal how much is at stake when nothing goes according to plan.
  • 3. USER JOURNEY GUIDE MAPPING THE SCENARIOS 1. Begin the adventure by clicking here 2. Select a scenario from the drop-down list 3
  • 4. USER JOURNEY GUIDE THE SCENARIOS AND WORLD MAP 3. Depending on the scenario, different countries will highlight on the world map below  Brazil  China  Germany  South Africa  US  Brazil  China  Germany  South Africa  US  Brazil  China  Germany  Singapore  US  China  Germany  Saudi Arabia  US  Iran  Brazil  China  Germany  Russia  US 4
  • 5. USER JOURNEY GUIDE COUNTRIES 4. Select up to two countries from those highlighted 5. The countries will appear below, with an explanation of how the scenario will affect them 5
  • 6. USER JOURNEY GUIDE INDICATORS 6. Click on “Indicators”. A list of different macroeconomic indicators drops down 6
  • 7. 7. Historical and forecast data are plotted on a chart. The coloured lines show the scenarios’ impact on the indicators. The grey baselines show the indicators’ performance under a neutral scenario. The shaded zone is the future and shows our forecasts. 7 USER JOURNEY GUIDE MANIPULATING THE CHART
  • 8. 8. Click on the words “Baseline” or “Indicator” on top to toggle them on or off the chart: 8 USER JOURNEY GUIDE MANIPULATING THE CHART on off
  • 9. 9. Hover your mouse over the chart to view individual data points by year: 10. Expand or contract the timeline by sliding the knobs along the grey bar on top: 9 USER JOURNEY GUIDE MANIPULATING THE CHART
  • 10. 11. Move to an alternative scenario screen by clicking the arrow button on the side: 12. Compare scenarios by toggling back and forth: 10 USER JOURNEY GUIDE COMPARING SCENARIOS
  • 11. THE GEOPOLITICS OF SUPPLY CHAINS EXPERIENCE IT NOW Click to experience it online