EdChoice’s annual national survey of Americans on education issues is back with a new demographic breakout and new parent questions. As part of our 2016 Schooling in America Survey, we oversampled Millennials in an effort to better understand where this generation of current and future school parents compares with others (and the national average) on K–12 education policies. This is also the first year we asked parents specific questions about the lengths to which they’ve gone for their children’s education. Flip through the slide show below to learn and share these top findings:
For the full 2016 Schooling in America report, visit http://www.edchoice.org/NationalSurvey2016.
For the full Millennial report, visit http://www.edchoice.org/MillennialSurvey.
2. Born between 1981 and 1997,
Millennials are approximately
75 million strong.
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3. And the percentage of Millennials
that make up America’s school parent
population is set to grow exponentially
over the next 10 years.
EDCHOICE.ORG
4. As part of our 2016 Schooling in
America Survey, we oversampled
Millennials in an effort to better
understand where this generation of
current and future school parents
compares with others on K–12
education policies.
EDCHOICE.ORG
5. Top Issue Priorities
1. Economy/Jobs
2. Education
3. Immigration,
Healthcare
(approx. two-way tie)
1. Economy/Jobs
2. Healthcare
3. Education,
Immigration,
Value Issues
(such as gay marriage,
abortion, death penalty)
MILLENNIALS NATIONAL AVERAGE
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7. Millennials on K–12
Education Spending
TOO HIGH
ABOUT RIGHT
TOO LOW
8%
24%
55%
14%
29%
37%
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AFTER BEING TOLD WE
SPEND $10,763 PER
STUDENT ON AVERAGE
WITHOUT KNOWING HOW
MUCH WE SPEND NOW
Note: $10,763 per student in 2012–13, $11,009 in 2013–14
8. EDCHOICE.ORG
Preferred School Type
vs. Actual Enrollments
MILLENNIAL
PREFERENCES
NATIONAL AVERAGE
PREFERENCES
ESTIMATED
ENROLLMENTS
PUBLIC
SCHOOL
30%
28%
83%
PRIVATE
SCHOOL
38%
42%
10%
CHARTER
SCHOOL
11%
11%
5%
HOME
SCHOOL
12%
10%
3%
Note: Preferences reported in this table reflect the composite averages of split-sample responses to two slightly
different versions of this question.
9. School Switchers
Have you ever changed your child’s
school over the summer or during
the school year?
EDCHOICE.ORG
ALL CURRENT SCHOOL PARENTS/
CURRENT MILLENNIAL SCHOOL PARENTS
YES
38%
10. Most Important Specified Reasons
for Changing Schools
MILLENNIALS
30%
21%
12%
8%
3%
MOVED
NEEDED BETTER EDUCATION/ MORE
OPPORTUNITIES
NEEDED MORE ONE-ON-ONE/
PERSONALIZED EDUCATION
DIDN'T LIKE TEACHERS/ STAFF/CURRICULUM
PREFERRED OTHER SCHOOLING TYPE/ MOVED
OUT OF PUBLIC SCHOOLS
EDCHOICE.ORG
11. What Parents Have Done to Secure Their
Children’s K–12 Education
CHANGED JOBS
MOVED CLOSER TO SCHOOL
TAKEN ANOTHER JOB
FOR ADDITIONAL INCOME
TAKEN OUT A NEW LOAN
MILLENNIALS NATIONAL AVERAGE
18%
26%
32%
11%
14%
17%
21%
11%
EDCHOICE.ORG
12. EDCHOICE.ORG
SIGNIFICANTLY CHANGED THEIR
DAILY ROUTINE
HAD FAMILY OR FRIENDS TO
LOOK AFTER THEIR CHILDREN
PAID FOR BEFORE OR AFTER
CARE SERVICES
PAID FOR TUTORING
MILLENNIALS NATIONAL AVERAGE
41%
58%
39%
20%
38%
49%
35%
22%
How Parents Accommodate
Their Schooling Choices
13. How Parents Get Their Kids
To/From School
EDCHOICE.ORG
THEY TRANSPORTED
HAD FAMILY OR
FRIENDS TO TRANSPORT
PAID FOR TRANSPORTATION
MILLENNIALS NATIONAL AVERAGE
68%
55%
30%
74%
47%
15%
14. School Vouchers
EDCHOICE.ORG
FAVOR
DON'T KNOW/ REFUSED
OPPOSE
MILLENNIALS NATIONAL AVERAGE
61%
16%
23%
56%
15%
28%
Note: Results reported in this table reflect the composite averages of partial-sample responses to three slightly different versions of
the school voucher question.
16. EDCHOICE.ORG
Education Savings Accounts (ESAs)
FAVOR
DON'T KNOW/ REFUSED
OPPOSE
MILLENNIALS NATIONAL AVERAGE
57%
22%
21%
49%
24%
27%
Note: Results reported in this table reflect the composite averages of partial-sample responses to two slightly different versions of
the ESA question.
17. Top Reasons Millennials Favor
or Oppose ESAs
More Freedom
and Flexibility
for Parents;
More Individual
Attention
Potential for
Fraudulent Behavior;
Divert Funding
Away from
Public Schools
FAVORING OPPOSING
EDCHOICE.ORG
19. Most people think education is on
the wrong track, and the gap between
people’s schooling preferences and
actual enrollments is wide.
EDCHOICE.ORG
20. The data also show parents are
going to great lengths to secure and
accommodate the best schooling
options for their children.
EDCHOICE.ORG
21. It’s time to make getting a great
education easier for families.
EDCHOICE.ORG
22. Notably, Millennials and Gen Xers—
those most likely to be parents of
school-aged children now—show
strongest support for the type
of educational choice known
as ESAs when compared
to older generations.
EDCHOICE.ORG
23. The time is now for
educational choice.
EDCHOICE.ORG
25. To contact the authors,
Vice President of Research and Innovation
Paul DiPerna and Director of State Research
and Policy Analysis Drew Catt,
email paul@edchoice.org
and/or dcatt@edchoice.org